Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Mister York performance in the Sweden and how they change over time
See what factors influence Mister York performance in the Sweden and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Mister York' competitors in the Sweden
An analysis of Mister York' competitors in the Sweden
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market Performance percentile reveals brand's share of foot traffic, showing competitive strength and customer preference in the industry.
Mister York holds a leading market position in Sweden's Cafe & Restaurants industry with a performance percentile of 99, placing it in the top 1%. This indicates a strong customer preference and competitive edge compared to peers like Rasta, Sibylla, Espresso House, Pinchos, KFC and O'Learys, which are also in the top 1%.
Customer Satisfaction (CSAT) reflects customer happiness, directly impacting loyalty, repurchases, and positive word-of-mouth referrals.
Mister York's overall CSAT is 64%, a 1.6 percentage point increase year-over-year, indicating improved customer satisfaction. Kalmar and Västernorrland Counties show high satisfaction (84% and 77% respectively). Skåne and Blekinge Counties are experiencing decreased satisfaction. Dynamic CSAT data shows fluctuating satisfaction between May and July 2025.
Average Check measures customer spending per visit, indicating pricing strategy effectiveness and customer purchasing power.
Mister York's overall average check is 142.7 SEK, a 2.7% decrease year-over-year. Västra Götaland County shows the highest average check (168.6 SEK). The average check fluctuated between May and July 2025, with a slight downward trend.
Number of Outlets reflects brand's market presence and accessibility to customers, directly influencing market share.
Mister York has a varying number of outlets across Swedish counties, with Skåne County having the most (6). Västra Götaland and Halland Counties each have 3 outlets. Several other counties have fewer locations, indicating potential for expansion in those areas.
Understanding competitors reveals market dynamics and customer preferences, enabling strategic positioning and differentiation.
Mister York's customers also frequent McDonald's (18.81%), Max Burgers (10.63%), Burger King (6.34%), ChopChop Asian Express (5.32%), and Sibylla (3.48%). This cross-visitation data highlights the competitive landscape and shared customer base within the fast-food and restaurant sector in Sweden.
Traffic workload indicates peak hours, enabling optimized staffing, resource allocation, and service efficiency.
Mister York experiences peak traffic workload between 10 AM and 8 PM, with highest traffic volume around 1 PM (69.29%). There is minimal traffic before 10 AM. This data indicates prime operating hours and informs staffing and inventory management strategies.
Consumer segments guide targeted marketing by understanding audience demographics, preferences, and behaviors.
Mister York's customer base has a higher affinity among women (59%), with an affinity index indicating that females are overrepresented relative to the average consumer. Gen Z (146%) and Gen Y (105%) also demonstrate a higher affinity, suggesting stronger engagement compared to the average consumer. Gen X has a slightly low affinity.
