Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Mike's Pizza performance in the Germany and how they change over time
See what factors influence Mike's Pizza performance in the Germany and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Mike's Pizza' competitors in the Germany
An analysis of Mike's Pizza' competitors in the Germany
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Mike's Pizza is in the lower 31% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Mike's Pizza is in the lower 31% of brands in Germany's Cafe & Restaurants industry, indicating a below average market performance. This suggests that Mike's Pizza captures less foot traffic compared to its competitors. Performance peers in the same percentile range include Nebenan Café, Waldwirtschaft Heidekönig, Wiesenmühle, NEO Greek Grill Bar, Max & Moritz Gasthaus-Brauerei GmbH, and Schinken-Peter.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and revenue. Tracking CSAT helps identify areas for improvement and strengthens brand reputation.
Mike's Pizza has a customer satisfaction rate of 63% in Germany, with a 3.6 percentage point increase year-over-year. This indicates improved customer happiness. In Bavaria, the CSAT is also 63% with the same growth. The CSAT fluctuated between 53.70% and 67.80% from May to July 2025.
Average check reveals spending habits, crucial for pricing and profitability. Monitoring trends helps optimize menu and promotions to boost revenue.
The average check for Mike's Pizza in Germany is 17.6 EUR, a decrease of 4.4% year-over-year. This suggests customers are spending slightly less per visit. In Bavaria, the average check is also 17.6 EUR. The average check varied between 13.57 EUR and 21.32 EUR from May to July 2025.
Outlet count indicates brand reach and growth. Tracking outlet numbers helps assess market penetration and expansion effectiveness.
Mike's Pizza has 13 outlets in Bavaria, Germany. This indicates the brand's physical presence and market coverage in this region. There is no growth data available for the number of outlets.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation patterns informs competitive strategies and marketing efforts.
The top competitors for Mike's Pizza, based on customer cross-visitation, are Burger King (9.38%), Subway (6.25%), McDonald's (6.25%), Mein Cafe-Bar Chai wala & Momos wala (6.25%), and L'Osteria (6.25%). This indicates that customers who visit Mike's Pizza also frequent these establishments.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to optimize customer experience and operational efficiency.
Mike's Pizza experiences peak traffic between 17:00 and 20:00, with the highest workload at 19:00 (58.38%). Traffic is minimal between midnight and 10:00. This data helps optimize staffing and resource allocation during peak hours.
Understanding consumer segments by gender and generation enables targeted marketing, improving engagement and ROI by tailoring messaging to specific groups.
Mike's Pizza's customer base shows a higher affinity towards men (116) and Gen Z (131), indicating these segments are overrepresented compared to the average consumer. Women (75) and Gen Y (82) are underrepresented. This suggests marketing efforts could be tailored to better engage these segments.