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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Meşhur Adıyaman performance in the Turkey and how they change over time
See what factors influence Meşhur Adıyaman performance in the Turkey and how they change over time
Available by subscription
Available by subscription
An analysis of Meşhur Adıyaman' competitors in the Turkey
An analysis of Meşhur Adıyaman' competitors in the Turkey
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
Meşhur Adıyaman is in the top 2% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand’s share of foot traffic, revealing its competitive strength and customer preference.
Meşhur Adıyaman's market performance is at the 98th percentile in the Cafe & Restaurants industry in Turkey, indicating a leading position. This high percentile suggests a strong competitive advantage and high customer preference compared to its peers such as Sütçüoğulları Muhallebicisi, Kaen Sushi, Zaika Ocakbaşı, Serez Dondurma, Beysos döner orhangazi and Big Coffee House which are also within the same range.
Customer satisfaction reveals loyalty and service quality, directly impacting retention, revenue, and brand reputation.
Meşhur Adıyaman's overall customer satisfaction (CSAT) is 62%, with a significant 14.1 percentage point increase year-over-year. The Aegean Region shows the highest CSAT at 91%, while Central Anatolia and Marmara Regions show CSAT at 57%. The CSAT has fluctuated between 55.42% and 78.57% during the reporting period, indicating variability in customer experience.
Average check reflects customer spending habits and pricing strategy, influencing revenue and profitability analysis.
Meşhur Adıyaman's overall average check is 179.9 TRY, showing a substantial 81.9% increase year-over-year. The Marmara Region has the highest average check at 225 TRY. The average check values have varied throughout the period, ranging from 113.04 TRY to 208.93 TRY.
Outlet count indicates brand reach and market penetration, crucial for assessing expansion and saturation.
Meşhur Adıyaman has the most outlets in the Central Anatolia Region (118), followed by the Marmara Region (89). The Mediterranean Region has 41 outlets. Other regions have significantly fewer outlets. This distribution indicates a strong presence in Central Anatolia and Marmara Regions.
Competitor analysis identifies key rivals and customer preferences, enabling strategic positioning and differentiation.
Meşhur Adıyaman's top competitors based on customer cross-visitation include Burger King (7.95%), Köfteci Yusuf (7.95%), Komagene (4.55%), Starbucks (3.41%), and Peçenek Döner (3.41%). This data suggests that customers who visit Meşhur Adıyaman also frequent these brands, reflecting shared customer preferences.
Traffic workload distribution highlights peak hours, optimizing staffing, promotions, and resource allocation.
Meşhur Adıyaman experiences peak traffic between 17:00 and 21:00, with the highest workload recorded at 19:00 (47.36%). Traffic is lowest between 03:00 and 07:00. This information allows for strategic staffing and resource allocation during peak and off-peak hours.
Understanding consumer segments by gender and generation helps tailor marketing and refine product offerings.
Meşhur Adıyaman’s consumer base shows higher affinity among women (68%) and an affinity index of 117 for men. Generation Z shows a very high affinity (890%). This suggests that marketing should be targeted towards the Gen Z demographic, with potential adjustments based on gender.