Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Merlo Coffee Cafe performance in the Australia and how they change over time
See what factors influence Merlo Coffee Cafe performance in the Australia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Merlo Coffee Cafe' competitors in the Australia
An analysis of Merlo Coffee Cafe' competitors in the Australia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Merlo Coffee Cafe is in the lower 29% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Merlo Coffee Cafe's market performance is in the lower 29% in Australia's Cafe & Restaurants industry, indicating a below average market standing. This means that Merlo Coffee Cafe captures less foot traffic compared to its competitors. Performance peers in the same percentile range include Cotti Coffee, Boatshed Restaurant, Captain and Co Fish Bar, Mamma's Boy Trattoria, SoLita Pizzeria, Restaurant & Bar, and Grill Steak Seafood.
Identifying top competitors based on customer cross-visitation reveals direct rivals and shared customer base for strategic positioning.
The top competitors for Merlo Coffee Cafe, based on customer cross-visitation, are McDonald's (12.5%), Cafe 63 (7.5%), The Coffee Club (7.5%), Guzman y Gomez (7.5%), and Zarraffa's Coffee (5%). This indicates that customers who visit Merlo Coffee Cafe also frequent these establishments, highlighting them as key competitors for customer attention.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to optimize customer service and revenue.
Merlo Coffee Cafe experiences peak traffic between 7 AM and 11 AM, with the highest workload at 9 AM (68.84%). Traffic is minimal between 6 PM and 4 AM. This data suggests that Merlo Coffee Cafe is primarily a breakfast and morning coffee destination.
Understanding consumer segments by gender and generation enables targeted marketing, tailored product offerings, and improved customer engagement strategies.
Merlo Coffee Cafe's customer base shows a high affinity towards women (110 index) and Gen Y (170 index). This indicates that women and Gen Y are overrepresented among Merlo Coffee Cafe's customers. Men are underrepresented (91 index).