Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Menestras Del Negro performance in the Ecuador and how they change over time
See what factors influence Menestras Del Negro performance in the Ecuador and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Menestras Del Negro is right in the middle
Sample of brands in the same percentile
An analysis of Menestras Del Negro' competitors in the Ecuador
An analysis of Menestras Del Negro' competitors in the Ecuador
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Menestras Del Negro's market performance is at the 55th percentile, indicating an average market position. This means the brand's foot traffic is typical compared to competitors. Performance peers in the same range include Gallo Rojo Taqueria and Restaurante Tabla Bella Bar & kitchen.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and revenue. Tracking CSAT helps identify areas for service improvement.
Menestras Del Negro's overall CSAT is 48%, a decrease of 18.6 percentage points year-over-year. Guayas shows a CSAT of 54%, while Pichincha has 44%. The downward trend suggests a need to address customer concerns to improve satisfaction.
Average check reveals spending per customer, crucial for revenue insights. Monitoring trends helps optimize pricing and promotions.
The overall average check for Menestras Del Negro is $8.10 USD, a decrease of 10.2% year-over-year. Pichincha has an average check of $8.50 USD, while Guayas has $7.80 USD. The decline indicates customers are spending less per visit.
Outlet count indicates brand reach and growth. Tracking outlet distribution informs expansion and market penetration strategies.
Menestras Del Negro has 51 outlets. Pichincha has the most with 20, followed by Guayas with 18. Manabí and Azuay each have 3 outlets. This distribution highlights key regions for the brand's presence.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation informs competitive strategies.
McDonald's (17.65%) and KFC (15.29%) are top competitors for Menestras Del Negro, based on cross-visitation. Sweet & Coffee (11.18%) and Pollo Campero (7.06%) also attract Menestras Del Negro's customers.
Traffic workload shows peak hours, enabling efficient staffing and resource allocation to meet customer demand.
Menestras Del Negro experiences peak traffic between 12:00 PM and 6:00 PM, with the highest workload at 2:00 PM (60.04%). Traffic is lowest in the early morning hours, indicating a need to optimize staffing accordingly.
Understanding consumer segments by gender and generation informs targeted marketing and positioning strategies for better engagement.
Women are overrepresented (68%) among Menestras Del Negro's consumers, while men are also overrepresented (124%). Gen X (145%) and Gen Y (116%) show high affinity, indicating these generations are key consumer groups.