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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence McDonald's performance in the Finland and how they change over time
See what factors influence McDonald's performance in the Finland and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of McDonald's' competitors in the Finland
An analysis of McDonald's' competitors in the Finland
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
McDonald's is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the Cafe & Restaurants industry.
McDonald's in Finland holds the leading position, ranking in the top 1% within the Cafe & Restaurants industry. This indicates a strong market presence and high customer preference compared to its peers like Subway (72%), Pancho Villa (73%), and Espresso House (75%).
Competitor analysis identifies key rivals and customer cross-visitation, informing competitive strategies in the Cafe & Restaurants market.
McDonald's in Finland sees significant customer overlap with Hesburger (13.84% cross-visitation) and Burger King (9.28%). Kotipizza (5.62%), Espresso House (3.26%), and Subway (2.36%) also attract McDonald's customers, but to a lesser extent.
Traffic workload by hours reveals peak times, enabling efficient staffing and resource allocation in the Cafe & Restaurants industry.
McDonald's in Finland experiences peak traffic between 4 PM and 6 PM, with the highest workload at 5 PM (75.09%). Traffic is lowest in the early morning hours, indicating a need for staffing adjustments based on hourly demand.
Understanding consumer segments allows brands to tailor marketing and product offerings, maximizing engagement and relevance in Cafe & Restaurants.
McDonald's in Finland shows a high affinity with women (80%), indicating they are overrepresented among customers. Men are also overrepresented (113%). Gen X (109%) and Gen Y (102%) show average affinity, while Gen Z (57%) is underrepresented.