Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Max Brenner performance in the Australia and how they change over time
See what factors influence Max Brenner performance in the Australia and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Max Brenner' competitors in the Australia
An analysis of Max Brenner' competitors in the Australia
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Max Brenner is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reveals competitive strength and customer preference, vital for strategic positioning.
Max Brenner holds a leading market performance with a percentile of 99, placing it in the top 1% of brands. This high percentile indicates a strong brand presence and significant customer preference in the Cafe & Restaurants industry. Its performance peers include Vici Italian Southbank, Bella Venezia Restaurant & Bar, Souvlaki GR, Fishpot 一鲜, Sushi Train and HOPSCOTCH CAIRNS.
Customer satisfaction (CSAT) reflects brand perception and loyalty, crucial for retention and growth.
Max Brenner's overall customer satisfaction is 53%, a 6.8 percentage point increase year-over-year. CSAT varies by state, with Australian Capital Territory at 76%, Victoria at 65%, New South Wales at 49%, and Queensland at 46%. This suggests strengths in ACT and Victoria, opportunities to improve in NSW and QLD.
Average check indicates customer spending habits, impacting revenue strategies and profitability.
Max Brenner's overall average check is 26.5 AUD, a 4.3% increase year-over-year. By state, New South Wales leads at 27.7 AUD, followed by Queensland at 27.2 AUD, Victoria at 22.8 AUD and Australian Capital Territory at 22.5 AUD. Understanding this distribution can help tailor pricing and promotions.
Outlet count reflects brand reach and market penetration, essential for assessing growth potential.
Max Brenner has 11 outlets in New South Wales, 6 in Victoria, 5 in Queensland, and 2 in the Australian Capital Territory. This distribution highlights NSW as the brand's strongest market in terms of physical presence.
Identifying competitors aids in strategic benchmarking and differentiation for competitive advantage.
Max Brenner's top competitors based on cross-visitation are McDonald's (12.29%), KFC (5.80%), Guzman y Gomez (5.46%), Nando's (3.75%), and Hungry Jack's Burgers (3.07%). This indicates that Max Brenner's customers also frequent these fast-food chains.
Traffic workload reveals peak hours, enabling optimized staffing and resource allocation.
Max Brenner experiences peak traffic between 10:00 and 21:00, with the highest workload around 18:00-20:00. The lowest traffic occurs between midnight and 06:00. Businesses can use this information for more efficient scheduling.
Consumer segments inform targeted marketing, improving relevance and campaign effectiveness.
Max Brenner's consumer base shows women and men are equally represented. The brand has high affinity with Gen X and under-indexed with Gen Y and Gen Z, indicating opportunity to increase Gen Y and Z engagement.