Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence MásQMenos performance in the Spain and how they change over time
See what factors influence MásQMenos performance in the Spain and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of MásQMenos' competitors in the Spain
An analysis of MásQMenos' competitors in the Spain
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
MásQMenos is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows a brand’s share of foot traffic, revealing its competitive strength and customer preference in the cafe & restaurant industry.
MásQMenos is a leading brand with a percentile of 99, placing it in the top 1%. This shows strong market dominance versus peers like Bar Paraguay Malaga, Bar Moli Tapas, Gagawa, sushi he Buffet libre, Da Nanni, and Ses Paelles de Cadaqués, who are also in the same range.
Customer satisfaction (CSAT) reflects customer happiness and loyalty, directly impacting brand reputation and repeat business in the cafe & restaurant sector.
Overall CSAT for MásQMenos is 71%, a decrease of 4.9pp year-over-year. Balearic Islands show high satisfaction (87%), while the Community of Madrid saw a decrease (-11.9pp). Action is needed to improve satisfaction in underperforming regions.
Average check reveals how much customers spend per visit, reflecting pricing strategy and customer purchasing behavior in the cafe & restaurant business.
The overall average check is 20 EUR, down 1.3% year-over-year. The Balearic Islands have the highest average check at 20.9 EUR, while Aragon's is 18.4 EUR. Pricing strategies may need adjusting.
Outlet count indicates brand presence and market coverage, directly influencing accessibility and potential customer reach in the cafe & restaurant market.
MásQMenos has 5 outlets in the Community of Madrid, with 2 each in the Balearic Islands, Aragon, and Catalonia, and 1 in the Canary Islands. Most of the outlets are located in Community of Madrid.
Competitor analysis identifies key rivals and customer preferences, helping a brand refine its strategies for market differentiation and competitive edge.
The top competitors for MásQMenos include Santagloria Coffee & Bakery (2.48), Che!!! (2.48), Foster's Hollywood (2.48), Burger King (1.86), and llaollao (1.86), based on cross-visitation patterns. Santagloria is the most significant.
Traffic workload analysis reveals peak hours and customer flow patterns, enabling efficient staffing and optimized resource allocation in the cafe & restaurant.
Traffic workload peaks between 12:00 and 20:00, with the highest workload around 12:00-15:00 (53%). The lowest traffic is between 0:00 and 5:00. Staffing should align with these trends.
Understanding consumer segments allows a brand to tailor marketing and product offerings, improving engagement and driving growth in the cafe & restaurant industry.
Women have a higher affinity (118) than men (84). Gen Z (116) and Gen Y (97) are more engaged than Gen X (77). Marketing should appeal to women and younger generations.