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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence MARTIN AUER performance in the Austria and how they change over time
See what factors influence MARTIN AUER performance in the Austria and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of MARTIN AUER' competitors in the Austria
An analysis of MARTIN AUER' competitors in the Austria
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
MARTIN AUER is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
MARTIN AUER's market performance is at the 51st percentile, indicating an average market position. This means the brand's foot traffic is on par with many competitors. Performance peers in the same percentile range include Five Guys, Luftburg, Castelletto, Sajado, Surace, and ANKERPUNKT.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Tracking CSAT helps identify areas for service improvement.
MARTIN AUER's overall CSAT is 64%, a decrease of 1.5 percentage points year-over-year. Carinthia shows high satisfaction (81%), while Styria is at 62%. The CSAT trend fluctuated between May and July 2025, peaking in June. This suggests a need to investigate the drivers of satisfaction in Carinthia and address the decline in Styria.
Average check reveals spending per customer, crucial for revenue insights. Monitoring trends helps optimize pricing and promotions for profitability.
MARTIN AUER's overall average check is 13.3 EUR, a 3.8% decrease year-over-year. Styria's average check is 13.2 EUR with no growth. The average check fluctuated between May and July 2025, peaking in May. This indicates a need to analyze factors affecting customer spending and explore strategies to increase the average transaction value.
Outlet count indicates brand reach and market presence. Tracking changes informs expansion strategies and competitive positioning.
MARTIN AUER has 35 outlets in Styria and 5 in Carinthia. This shows a strong concentration of outlets in Styria, suggesting it is a key market for the brand. The distribution of outlets highlights regional strengths and potential areas for expansion.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation patterns informs competitive strategies and marketing efforts.
MARTIN AUER's customers also visit McDonald's (9.36%), Le Burger (4.09%), Burger King (3.51%), Herzl Weinstube (2.92%), and Bäckerei Sorger (2.92%). McDonald's has the highest cross-visitation, indicating it is a significant competitor. This suggests opportunities to differentiate MARTIN AUER and attract customers from these competitors.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to optimize customer experience.
MARTIN AUER experiences peak traffic between 8 AM and 12 PM, with the highest workload at 10 AM (59.85%). Traffic is minimal during late night and early morning hours. This data allows for optimized staffing and resource allocation to meet customer demand during peak hours.
Understanding consumer segments by gender and generation enables targeted marketing and product strategies, maximizing engagement and ROI.
MARTIN AUER's customer base shows a high affinity towards women (127 index) and Gen X (127 index), indicating these segments are overrepresented. Gen Z also shows a very high affinity (189 index). Gen Y is underrepresented (69 index). This suggests marketing efforts should focus on appealing to women, Gen X, and Gen Z while exploring strategies to engage Gen Y.