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See what factors influence Markt-Bäckerei performance in the Germany and how they change over time
See what factors influence Markt-Bäckerei performance in the Germany and how they change over time
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Available by subscription
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Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Markt-Bäckerei' competitors in the Germany
An analysis of Markt-Bäckerei' competitors in the Germany
In Cafés & Restaurants
·Jun – Aug 25
Markt-Bäckerei is in the top 1% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows a brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Markt-Bäckerei is in the leading position with a percentile of 99 in the Cafe & Restaurants industry in Germany. This indicates a very strong market presence and high customer preference relative to its peers, such as UNDERDOCKS, La Sepia, Nekos Café Bar, Soi 22, Bar Milano - Torino, and Olá Lisboa.
Customer satisfaction is key to loyalty. Tracking CSAT helps identify areas for improvement and ensures customer retention.
Overall customer satisfaction (CSAT) for Markt-Bäckerei is 61%, down by 8.3 percentage points year-over-year. CSAT varies by state: Hesse shows the highest at 87% (up 21.7pp), while Bavaria shows the lowest at 47% (down 32.6pp). Baden-Württemberg has a CSAT of 59% (down 7.1pp). This highlights regional differences in customer experiences.
Average check reflects customer spending habits. Monitoring this metric helps optimize pricing and promotional strategies.
The overall average check for Markt-Bäckerei is 9.5 EUR, a 37.6% increase year-over-year. Baden-Württemberg shows an average check of 10.8 EUR, while Hesse shows 5 EUR. The average check varied over the months from 6.28 EUR to 14.85 EUR.
Outlet count indicates brand reach. Tracking the number of outlets reveals expansion and market penetration.
Markt-Bäckerei has the most outlets in Baden-Württemberg (241), followed by Hesse (38), Rhineland-Palatinate (30), Saarland (14), and Bavaria (13). This distribution shows a strong presence in Baden-Württemberg, with fewer outlets in other states.
Understanding competitors is crucial. Analyzing cross-visitation patterns helps refine marketing and customer acquisition strategies.
The top competitors for Markt-Bäckerei, based on customer cross-visitation, are McDonald's (12.23%), Burger King (5.04%), Cafe Extrablatt (3.60%), Tchibo im Supermarkt (2.88%), and KFC (2.88%). This indicates that customers who visit Markt-Bäckerei also frequently visit these fast-food chains and cafes.
Traffic workload distribution shows peak hours. This informs staffing and resource allocation for optimal customer service.
Markt-Bäckerei experiences peak traffic workload between 7:00 and 19:00, with the highest activity around 10:00-17:00. Traffic is minimal between 22:00 and 5:00. The busiest hours are 9:00 AM to 6:00 PM, indicating when most customers visit.
Consumer segments allow targeted marketing. Understanding demographics ensures relevant messaging and effective campaigns.
Women have higher affinity (73%) towards Markt-Bäckerei than men (115%). Gen X segment is average(101%), Gen Y has a affinity of 67%, while Gen Z shows the highest affinity at 117%. This suggests that Gen Z and male is strongly represented among Markt-Bäckerei customers.