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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Mamma Tomato performance in the Peru and how they change over time
See what factors influence Mamma Tomato performance in the Peru and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Mamma Tomato' competitors in the Peru
An analysis of Mamma Tomato' competitors in the Peru
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Mamma Tomato is in the top 4% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Mamma Tomato's market performance is at the 96th percentile, indicating a leading position in the Cafe & Restaurants industry in Peru. This shows strong competitive strength. Performance peers include Jonas Restaurant Cusco, Puttukusi, Chifa Royal, Chango Club Cusco, Alba Rooftop, and Arepa Café. This high percentile suggests Mamma Tomato has a large share of customer traffic compared to its peers.
Customer satisfaction (CSAT) reflects customer happiness, directly impacting loyalty, retention, and brand reputation, guiding service improvements.
Mamma Tomato's overall CSAT is 48%, a decrease of 7.8 percentage points year-over-year. The CSAT in Lima is also 48% with a similar decrease. The CSAT dynamic data shows fluctuations, peaking in July 2025. This suggests a need to investigate the reasons behind the CSAT decline and focus on improving customer experience strategies.
Outlet count indicates brand reach, expansion pace, and market penetration, reflecting growth and customer access.
Mamma Tomato has 14 outlets located in Lima, Peru. This indicates the brand's current physical presence in the market. There is no growth data, suggesting a stable number of outlets during the reporting period.
Competitor analysis identifies key rivals and overlap in customer base, informing strategies for differentiation and market share growth.
Mamma Tomato's top competitors, based on customer cross-visitation, include Papa Johns Pizza (9.52%), Zen Sushi Bar (9.52%), McDonald's (9.52%), Subway (4.76%), and Punto Azul (4.76%). This shows customer preferences overlap with these brands. It's important to understand why Mamma Tomato customers also visit these competitors and how to differentiate Mamma Tomato to capture more of their spending.
Traffic workload analysis identifies peak hours, optimizing staffing, promotions, and resource allocation to enhance customer experience.
Mamma Tomato experiences peak traffic workload between 6:00 PM (18:00) and 8:00 PM (20:00), with the highest workload at 8:00 PM (20:00). The lowest traffic is during the early morning hours (3:00-9:00). This indicates the need for adequate staffing and resource allocation during peak hours to manage customer flow effectively.
Understanding consumer segments by gender and generation allows for targeted marketing and product strategies, enhancing customer engagement.
Mamma Tomato's customer base shows a high affinity towards women (index 77) and men (index 116). Gen Z customers exhibit very high affinity (index 860). The high affinity with Gen Z means they are overrepresented compared to the average consumer, indicating a strong connection. It's important to continue engaging this group and tailor marketing strategies to their preferences.