Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence machi machi performance in the Australia and how they change over time
See what factors influence machi machi performance in the Australia and how they change over time
Available by subscription
Available by subscription
An analysis of machi machi' competitors in the Australia
An analysis of machi machi' competitors in the Australia
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
machi machi is in the top 2% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile indicates brand's foot traffic share, revealing competitive strength and customer preference.
machi machi's market performance is at the 98th percentile, positioning it as a leading brand in Australia's Cafe & Restaurants industry. This indicates a strong market presence. Competitors in the same range include Mango Coco, Yarra Botanica, Balmoral Hotel, Dough Time, Doma Japanese Restaurant, and The Belvedere Hotel.
Customer satisfaction (CSAT) reflects customer happiness, influencing loyalty, and business growth.
machi machi's overall CSAT is 64%, a 1.6pp decrease year-over-year. Victoria shows the highest CSAT at 75% with a 12.3pp increase, while Queensland and Western Australia show significant decreases at 42% and 7%, respectively. New South Wales has a 69% CSAT, slightly down by 0.7pp.
Outlet count indicates market reach and brand accessibility, influencing revenue potential.
machi machi has 11 outlets in New South Wales, the highest number among Australian states. Victoria has 9, Western Australia has 3, Queensland has 2, while South Australia and Tasmania each have 1 outlet.
Competitor analysis informs strategic positioning, highlighting competitive threats and opportunities.
machi machi's top competitors based on customer cross-visitation are McDonald's (7.41%), PappaRich (4.94%), Kingway Malatang (3.70%), Dragon Hot Pot (3.70%), and Pancakes On The Rocks (2.47%). This highlights shared customer interests.
Traffic workload reveals peak hours, informing staffing and operational efficiency for optimal service.
machi machi experiences peak traffic workload between 11 AM and 9 PM, with the highest activity around 6 PM (57.54%) and 8 PM (54.36%). Traffic is minimal before 10 AM and after 10 PM.
Consumer segments refine marketing, aligning products and messaging for higher engagement and ROI.
machi machi's customer base shows high affinity among women (113 index) and Gen Y (141 index). Men (90 index) and Gen Z (112 index) are also represented. This indicates that the segments are overrepresented relative to the average consumer.