Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Little Caesars performance in the Dominican Republic and how they change over time
See what factors influence Little Caesars performance in the Dominican Republic and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Little Caesars' competitors in the Dominican Republic
An analysis of Little Caesars' competitors in the Dominican Republic
In Cafés & Restaurants
·Jun – Aug 25
Little Caesars is in the top 19% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, showing competitive strength and customer preference in the industry.
Little Caesars Pizza holds the 77th percentile, placing it in the average/above average range. This indicates a solid market standing relative to competitors like Coctel del mar and Burger King, which share a similar percentile. This reflects a moderate level of customer preference.
Customer satisfaction (CSAT) reflects brand perception. Tracking CSAT helps identify areas for improvement and gauge customer loyalty.
Overall customer satisfaction for Little Caesars is 64%, a decrease of 13.8 percentage points year-over-year. Santo Domingo shows the highest CSAT at 68%, while Santiago has the lowest at 53%. This decline suggests a need to address customer concerns across all locations, especially in Santiago.
Average check indicates customer spending per visit. Monitoring this KPI helps assess pricing strategies and customer purchasing behavior.
The overall average check for Little Caesars is 779.7 DOP, a decrease of 3.2% year-over-year. Distrito Nacional has the highest average check at 861.1 DOP. The decrease suggests customers are spending slightly less per visit, warranting a review of menu pricing and offerings.
Outlet count reflects brand reach. Tracking outlet distribution helps assess market penetration and expansion opportunities.
Little Caesars has 11 outlets in Santo Domingo, the highest number among all locations. This indicates a strong presence in Santo Domingo, while other regions have fewer outlets, suggesting potential for expansion in those areas.
Competitor analysis identifies key rivals. Understanding cross-visitation patterns informs competitive strategies and customer retention efforts.
KFC is the top competitor with a cross-visitation rate of 12.03%, followed by McDonald's at 8.25%. This indicates that a significant portion of Little Caesars customers also visit these competitors, highlighting the need to differentiate and enhance customer loyalty.
Traffic workload reveals peak hours. Understanding traffic patterns helps optimize staffing and resource allocation for better service.
Traffic workload peaks between 17:00 and 21:00, with the highest workload at 20:00 (67.42%). This indicates that Little Caesars experiences the most customer activity during dinner hours, requiring adequate staffing and resources to manage the demand.
Consumer segments inform targeted marketing. Understanding gender and generational affinity helps tailor messaging and product offerings.
Women show an affinity index of 63, indicating they are under-indexed. Men show an affinity index of 126, indicating they are over-indexed. Gen X has an affinity index of 88, Gen Y 103, and Gen Z 98. Gen Y is over-indexed, while Gen X and Gen Z are under-indexed.