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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Lasimi performance in the Vietnam and how they change over time
See what factors influence Lasimi performance in the Vietnam and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Lasimi' competitors in the Vietnam
An analysis of Lasimi' competitors in the Vietnam
In Cafés & Restaurants
·Jul – Sep 25
Lasimi is in the lower 35% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Lasimi's market performance is in the lower 35% in Vietnam's Cafe & Restaurants industry, indicating a lagging position. This suggests lower foot traffic compared to competitors like Mê Trang, Café Slow, Chè Beans, HƯƠNG BIỂN QUÁN, Crystal Jade Kitchen, and Naco Taco, who share the same percentile.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. High CSAT indicates strong customer relationships.
Lasimi's overall CSAT is 81%, up 8.9 percentage points year-over-year, indicating improved customer satisfaction. However, CSAT in Khánh Hòa Province is 92%, but decreased by 4.4 percentage points. CSAT fluctuated between 71.23% and 85.71% during the reporting period.
Number of outlets indicates brand reach and market presence. Expansion can drive revenue growth, while strategic locations enhance accessibility.
Lasimi has one outlet each in Lâm Đồng Province, Khánh Hòa Province, and Huế. This limited presence suggests a focused, localized strategy within Vietnam's Cafe & Restaurants industry.
Competitor analysis identifies key rivals and their strategies. Understanding cross-visitation helps refine marketing and capture market share.
Lasimi's top competitors based on customer cross-visitation are Phuc Long (10.67%), KFC (9.33%), GoGi House (6.67%), Katinat (6.67%), and Phê La (5.33%). This indicates shared customer base and potential areas for competitive differentiation.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to optimize customer experience and revenue.
Lasimi experiences peak traffic between 18:00 and 21:00, with the highest workload at 20:00 (58.45%). Traffic is minimal between 0:00 and 6:00, suggesting operational adjustments based on hourly demand.
Understanding consumer segments by gender and generation enables targeted marketing, improving engagement and brand resonance with specific groups.
Lasimi's customer base shows a higher affinity among women (index 103) and Gen Z (index 137). Men are under-indexed (98), as well as Gen Y (95), suggesting opportunities for targeted campaigns to increase their engagement.