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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Lanches is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Lanches performance in the Brazil and how they change over time
See what factors influence Lanches performance in the Brazil and how they change over time
Available by subscription
Available by subscription
An analysis of Lanches' competitors in the Brazil
An analysis of Lanches' competitors in the Brazil
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Cafés & Restaurants
Market performance percentile indicates brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Lanches, with a market performance percentile of 99, is a leading brand in the Cafe & Restaurants industry in Brazil. This high percentile means Lanches captures a significant share of customer traffic compared to its competitors. Performance peers within the same percentile range include Seo Venâncio Hortolândia, THE STEAK FACTORY, Fazendinha de Parelheiros, Pop Vegan Food, Dachô Sushi, and Ita Pizzaria.
Customer satisfaction (CSAT) reflects customer happiness, vital for loyalty and business growth. Higher CSAT often correlates with increased revenue and positive word-of-mouth.
Lanches' overall CSAT is 74%, a decrease of 4.6 percentage points year-over-year. The Northeast Region shows the highest CSAT at 88% with a 3.7 percentage point increase, while the South Region has the lowest at 67% with a decrease of 9.1 percentage points. The Southeast Region reports a CSAT of 74%, down by 4.2 percentage points.
Average check is the average money amount each customer spends, this KPI shows customer spending habits and helps to refine pricing strategies.
The overall average check for Lanches is 46.3 BRL, an increase of 3.3% year-over-year. The Northeast Region has the highest average check at 49.6 BRL, while the South Region has the lowest at 42.4 BRL. The Southeast Region shows an average check of 49 BRL.
Number of outlets indicates brand's market reach and expansion. More outlets potentially mean greater accessibility and brand visibility for customers.
Lanches has the most outlets in the Southeast Region (100), followed by the South Region (40) and the Northeast Region (32). The Central-West and North Regions each have 5 outlets. This distribution highlights the brand's stronger presence in certain regions of Brazil.
Competitor analysis identifies key rivals and customer overlap. This helps in understanding competitive dynamics and refining strategies to attract and retain customers.
The top competitors for Lanches, based on customer cross-visitation, are McDonald's (6.98%), Burger King (5.40%), Habib's (3.17%), Outback Steakhouse (2.22%), and Cacau Show - Chocolates (1.90%). These brands represent alternative dining choices frequented by Lanches' customers.
Understanding traffic workload by hour helps optimize staffing, promotions, and resource allocation to match peak demand and improve customer experience.
Lanches experiences peak traffic workload between 18:00 and 22:00, with the highest activity at 20:00 (46.48%). Traffic starts increasing significantly from 11:00, with workload between 11:00 and 14:00 above 14%. Traffic is lowest between 04:00 and 06:00.
Analyzing consumer segments informs targeted marketing by understanding audience demographics and preferences. Affinity insights refine positioning and improve marketing ROI.
Women show a high affinity (74%) and men show a very high affinity (122%) relative to average. Gen X shows a very high affinity (155%) and Gen Y also shows high affinity (109%) relative to average consumer.