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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Lanches performance in the Brazil and how they change over time
See what factors influence Lanches performance in the Brazil and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Lanches' competitors in the Brazil
An analysis of Lanches' competitors in the Brazil
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Lanches is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Lanches' market performance is at the 45th percentile, indicating a below average/lagging position. This means Lanches captures less foot traffic than most competitors. Performance peers in the same percentile range include Donna Toscana, Flakes, Divino Sabor, Quarteto Massa | Pizzaria, La Sorbettiera, and Press.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation, crucial for sustainable growth.
Lanches' overall CSAT is 73%, a decrease of 8.2 percentage points year-over-year, indicating declining customer happiness. The Northeast Region shows the highest CSAT (84%), while the South and Southeast Regions both have 71%. This suggests regional differences in customer experience.
Average check reveals spending per customer, reflecting pricing strategy effectiveness and customer purchasing behavior.
Lanches' overall average check is 48.5 BRL, a 15.1% increase year-over-year, suggesting customers are spending more per visit. The Northeast Region has the highest average check (56.4 BRL), while the South Region has the lowest (43.2 BRL). This highlights regional variations in spending habits.
Outlet count indicates brand reach and market presence, influencing accessibility and revenue potential.
Lanches has the most outlets in the Southeast Region (101), followed by the South Region (40) and the Northeast Region (32). The Central-West and North Regions each have 5 outlets. This distribution highlights a strong presence in the Southeast, with opportunities for expansion in other regions.
Competitor analysis identifies key rivals and customer overlap, informing competitive strategies and differentiation efforts.
Lanches' top competitors based on cross-visitation are McDonald's (6.79%), Burger King (4.53%), Cacau Show - Chocolates (2.64%), Habib's (2.64%), and Outback Steakhouse (1.89%). This indicates that customers who visit Lanches also frequently visit these fast-food and casual dining chains.
Traffic workload reveals peak hours, enabling efficient staffing and resource allocation to meet customer demand.
Lanches experiences peak traffic workload between 18:00 and 21:00, with the highest traffic at 20:00 (46.54%). Traffic is lowest between 04:00 and 06:00. This data suggests the need for increased staffing and resources during evening hours to manage customer flow.
Understanding consumer segments enables targeted marketing, tailoring products and messaging to specific demographics.
Women are overrepresented among Lanches' consumers (affinity index of 80), while men are underrepresented (affinity index of 120). Gen X is highly overrepresented (affinity index of 342), while Gen Y is underrepresented (affinity index of 34). This suggests a strong affinity among Gen X consumers.