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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence La Michoacana Plus performance in the United States and how they change over time
See what factors influence La Michoacana Plus performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
La Michoacana Plus is in the lower 40% of brands
Sample of brands in the same percentile
An analysis of La Michoacana Plus' competitors in the United States
An analysis of La Michoacana Plus' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
La Michoacana Plus's market performance is at the 40th percentile, indicating a below average market position. This suggests the brand captures less foot traffic compared to competitors. Performance peers in the same percentile range include Ted's Café Escondido, Aubergine Kitchen, Manhattan Bagel, Kalaveras, Jade Eatery And Lounge, and Bag O' Crab.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Higher CSAT scores often correlate with increased sales and positive word-of-mouth.
La Michoacana Plus has an overall CSAT of 72%, a decrease of 2.9 percentage points year-over-year. CSAT varies by state, with Mississippi at 93% and Texas at 60%. This indicates varying customer experiences across different locations, with potential issues in Texas and Arizona (63%).
Outlet count indicates brand reach and growth. Tracking this KPI reveals expansion progress and market penetration across different geographic areas.
La Michoacana Plus has 62 outlets in California, 9 in Texas, and 6 in Arizona. Other states have fewer locations. This shows a strong concentration in California, with opportunities for expansion in other states.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation patterns helps refine marketing and retain customers.
Customers of La Michoacana Plus also frequently visit McDonald's (8.29%), Starbucks (6.08%), Raising Cane's Chicken Fingers (4.97%), In-N-Out Burger (4.97%), and Panda Express (4.97%). This suggests these brands are key competitors in the cafe and restaurant sector.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to optimize customer experience and minimize wait times.
Traffic workload for La Michoacana Plus peaks between 10:00 AM and 8:00 PM, with the highest traffic around 7:00 PM. There is minimal traffic before 7:00 AM and after 10:00 PM. This data informs staffing and operational decisions.
Understanding consumer segments allows for targeted marketing. Gender and generational insights help tailor messaging and product offerings to specific groups.
Women show a higher affinity (120) for La Michoacana Plus compared to men (81). Gen Z shows the highest affinity (141), followed by Gen Y (99) and Gen X (86). This suggests targeted marketing towards women and Gen Z could be effective.