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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence La Choza performance in the Mexico and how they change over time
See what factors influence La Choza performance in the Mexico and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of La Choza' competitors in the Mexico
An analysis of La Choza' competitors in the Mexico
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
La Choza is in the top 1% of brands
Sample of brands in the same percentile
Search among the top brands by number of locations
Cafés & Restaurants
Market Performance shows a brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
La Choza holds a leading position with a market performance percentile of 99 in Mexico's Cafe & Restaurants industry. This indicates a strong competitive advantage. Its performance peers, including Pollos Bravo, Beija-Flor, Nola Grill, Popotla Restaurant & Bar, Tacos Chilo, and Rolandi's Restaurante Bar & Pizzeria, also share this top-tier positioning. La Choza's superior rating reflects substantial customer preference.
Customer Satisfaction (CSAT) is crucial because it reflects customer loyalty, impacts brand reputation, and drives business growth.
La Choza's overall customer satisfaction is at 72%, a 12.7 percentage point increase year-over-year. In the State of Mexico, CSAT is 77%, with a 16.9 percentage point increase. The CSAT dynamic data shows a climb from 53.57% in May 2025 to 95% by July 2025, signaling significant improvement in customer experiences over the observed period.
Average Check reveals spending habits, informing pricing strategies and indicating customer value, impacting revenue and profitability.
La Choza's overall average check is 196 MXN, a 10.8% decrease year-over-year. In the State of Mexico, the average check is 224.3 MXN, with no growth observed. The dynamic data shows slight variation: 195.45 MXN in May 2025, peaking at 198 MXN in June, then decreasing to 193.75 MXN in July. A lower average check may warrant an evaluation of pricing strategies.
Number of Outlets measures brand reach and expansion, showing market penetration and growth potential within the industry.
La Choza has outlets distributed across multiple states in Mexico. The State of Mexico has 5 outlets. Oaxaca, Jalisco and Veracruz each have 2. Aguascalientes, Tabasco, Colima, Puebla, Guanajuato and Yucatán each have 1. Most outlets are concentrated in the State of Mexico.
Competitor analysis identifies key players, informing competitive strategies, revealing market opportunities, and improving brand positioning.
La Choza's top competitors include La Casa de Toño (11.25% cross-visitation), Bisquets Obregón (8.75%), VIPS (6.25%), Starbucks (5.00%), and Toks (5.00%). Cross-visitation rates indicate customer overlap. La Casa de Toño and Bisquets Obregón demonstrate a notable share of La Choza's customer base also patronizing their establishments.
Understanding traffic workload by hours helps optimize staffing, manage resources efficiently, and improve customer experience during peak times.
La Choza's traffic workload peaks between 14:00 (2:00 PM) and 17:00 (5:00 PM), reaching 50.71 at 15:00 (3:00 PM). Traffic is lowest between 04:00 (4:00 AM) and 07:00 (7:00 AM). There is increased traffic starting at 08:00 (8:00 AM). High workload in the afternoon needs more resources.
Analyzing consumer segments by Gender and Generation informs targeted marketing, helping optimize campaigns, enhance customer engagement, and improve ROI.
La Choza's customer base is composed of Women (affinity index of 72) and Men (affinity index of 121). Men are overrepresented, while Women are underrepresented, relative to average consumers. For consumer generation Gen X segment has an affinity index of 415. This indicates very high affinity for the brand within the Gen X demographic.