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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence La Brasa Roja performance in the Colombia and how they change over time
See what factors influence La Brasa Roja performance in the Colombia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
La Brasa Roja is in the lower 37% of brands
Sample of brands in the same percentile
An analysis of La Brasa Roja' competitors in the Colombia
An analysis of La Brasa Roja' competitors in the Colombia
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
La Brasa Roja's market performance is in the lower 37% in Colombia's Cafe & Restaurants industry, indicating a below average market standing. Performance peers in the same percentile range include Tremé, LOS VERDES, Mambo Gourmet Restaurante Ciudad Montes, Andres Carne de Res · Plazoleta de Comidas, Paisa Stove, and Dame Ramen Usaquen.
Competitor analysis identifies key rivals, informing strategies to gain market share and differentiate the brand.
La Brasa Roja's top competitors based on customer cross-visitation are McDonald's and Crepes & Waffles (11.43% each), followed by Hornitos and Juan Valdez Café (8.57% each), and Domino's Pizza (5.71%). This highlights the brands that La Brasa Roja's customers also frequent.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours.
La Brasa Roja experiences peak traffic workload between 11 AM and 6 PM, with the highest workload at 2 PM (54.35%). Traffic is minimal between midnight and 10 AM, indicating a need for resource adjustments based on hourly demand.
Understanding consumer segments enables targeted marketing, enhancing engagement and maximizing ROI by tailoring campaigns.
La Brasa Roja's customer base shows a higher affinity towards men (index 142) compared to women (index 53). Gen X shows a high affinity (index 314), while Gen Y is under-indexed (index 55).