Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Kyochon performance in the South Korea and how they change over time
See what factors influence Kyochon performance in the South Korea and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Kyochon' competitors in the South Korea
An analysis of Kyochon' competitors in the South Korea
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Kyochon is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand’s share of foot traffic, revealing its competitive strength and customer preference.
Kyochon, with a market performance of 99, is a leading brand, in the top 1%. This signifies strong customer preference relative to peers such as O'sulloc, 풍천민물장어, Hwanggeum Mokjang(Main Branch), 솥내음 종로인사동점, hansikwangbijib, and Tamgwang, all within a similar top-tier percentile.
Customer Satisfaction is vital to gauge loyalty and identify areas for service improvement, directly impacting revenue and brand perception.
Kyochon's overall customer satisfaction (CSAT) is 78%, a 4.7 percentage point increase year-over-year. However, Gyeonggi shows a decrease in CSAT to 67%, down 10.6 percentage points. This mixed performance suggests the need to address specific regional concerns to sustain overall customer loyalty.
Average check indicates spending per customer, reflecting menu pricing strategies, customer purchasing behavior and revenue generation efficiency.
Kyochon's overall average check is 20.5K KRW, a 5.6% decrease year-over-year. Gyeonggi region shows an average check of 22.7K KRW. Declining average check indicates potential need for promotional strategies or cost optimization to maintain revenue.
Outlet count reflects brand reach and market penetration, influencing accessibility and overall revenue potential in different regions.
Kyochon has a strong presence in Gyeonggi with 100 outlets. Other notable regions include North Gyeongsang (42 outlets), and South Gyeongsang (34 outlets). This distribution highlights key markets for Kyochon's operations.
Competitive analysis identifies key rivals and customer preferences, enabling strategic positioning and differentiation in the cafe & restaurants market.
Kyochon's top competitors include Starbucks (11.04% cross-visitation), McDonald's (5.21%), Lotteria (4.29%), London Bagel Museum (3.99%), and Ungteori Saenggogi (3.99%). High cross-visitation with Starbucks indicates a significant overlap in customer base.
Traffic workload analysis optimizes staffing and resource allocation by understanding peak hours, enhancing operational efficiency.
Kyochon experiences peak traffic between 12:00 and 22:00, with the highest workload at 19:00 (59.85). Night hours are still quite popular, so Kyochon should staff accordingly, and ensure all menu items are available.
Understanding consumer segments enables targeted marketing by tailoring strategies to the preferences and behaviors of each demographic group.
Kyochon's customer base shows high affinity among women (101 index) and Gen Y (103 index), indicating these groups are more engaged with the brand. Men (99 index), Gen X (85 index) and Gen Z (94 index) are under-indexed, suggesting potential for targeted marketing efforts.