Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Krispy Kreme performance in the Egypt and how they change over time
See what factors influence Krispy Kreme performance in the Egypt and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Krispy Kreme is right in the middle
Sample of brands in the same percentile
An analysis of Krispy Kreme' competitors in the Egypt
An analysis of Krispy Kreme' competitors in the Egypt
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Krispy Kreme in Egypt holds a market performance percentile of 45, indicating a below average/lagging position. This suggests the brand has a smaller market share compared to competitors. Performance peers in the same percentile range include Crepe 2000 كريب ٢٠٠٠, Food Hall - Open Air Mall, Kavun, Cafeteria alliwa 2, Garnell Sushi & Poke, and Chili's Hurghada Restaurant.
Customer satisfaction reflects brand perception and loyalty, directly impacting revenue and long-term sustainability.
Krispy Kreme's overall customer satisfaction in Egypt is 65%, a decrease of 10.5 percentage points year-over-year. Satisfaction in Cairo is 67% (down 6.1pp), while Giza shows 58% (down 22.9pp). The trend indicates declining customer sentiment, particularly in Giza, requiring attention to service and product quality.
Average check reveals customer spending habits, crucial for pricing strategies and revenue optimization.
The overall average check for Krispy Kreme in Egypt is 297.1 EGP, a 26.3% increase year-over-year. Cairo's average check is 334.6 EGP, with no growth value reported. The increase suggests customers are spending more per visit, potentially due to price adjustments or increased order sizes.
Outlet count indicates market reach and expansion, influencing brand visibility and accessibility.
Krispy Kreme has 12 outlets in Cairo and 5 in Giza. This distribution highlights a stronger presence in Cairo, suggesting a strategic focus or higher market demand in that region. No growth data is available, so it's impossible to determine if the number of outlets has changed.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies.
The top competitors for Krispy Kreme in Egypt, based on cross-visitation, are McDonald's (14.42%), KFC (13.46%), Starbucks (11.54%), Chickin Worx - تشيكن وركس (8.65%), and Pizza Hut (6.73%). This indicates that customers who visit Krispy Kreme also frequently visit these fast-food and cafe chains.
Traffic workload analysis optimizes staffing and resource allocation based on peak hours.
Krispy Kreme in Egypt experiences peak traffic workload between 17:00 and 22:00, with the highest workload at 22:00 (60.45%). Traffic is minimal between 2:00 and 8:00. This data suggests the need for increased staffing and resource allocation during evening hours.
Understanding consumer segments enables targeted marketing and product development.
Krispy Kreme's customer base in Egypt shows a higher affinity among men (index 124) compared to women (index 55). Gen X (index 129) shows a higher affinity than Gen Y (index 57). This suggests that marketing efforts may resonate more strongly with Gen X and male consumers.