Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence K-Pub performance in the Vietnam and how they change over time
See what factors influence K-Pub performance in the Vietnam and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of K-Pub' competitors in the Vietnam
An analysis of K-Pub' competitors in the Vietnam
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
K-Pub is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
K-Pub's market performance is at the 59th percentile, indicating an average/above average market standing in Vietnam's Cafe & Restaurants industry. This means K-Pub is ahead of many competitors in attracting customers. Performance peers in the same percentile include Lacàph Coffee, Bé Ni 2, Sỏi Thái - Gò Vấp, Hanoi Fusion Pub & Restaurant, AMERICANO COFFEE, and THAIYEN CAFE.
Competitor analysis identifies key rivals, informing competitive strategies and market positioning.
K-Pub's top competitors, based on cross-visitation, are Highlands Coffee (4.58%), Manwah (4.25%), Pizza 4P's (3.59%), Jollibee (3.27%), and Starbucks (3.27%). This indicates that customers who visit K-Pub also frequently visit these brands, highlighting them as key competitors in the Vietnamese market.
Traffic workload reveals peak hours, optimizing staffing and resource allocation.
K-Pub's traffic workload peaks between 17:00 and 20:00, with the highest traffic at 19:00 (64.73%). Traffic is minimal between 0:00 and 8:00. This data suggests optimal staffing and resource allocation should focus on the evening hours to accommodate peak customer activity.
Consumer segments enable targeted marketing, improving engagement and ROI.
K-Pub's consumer base shows a slight over-representation of women (Affinity Index 101) and a balanced representation of men (Affinity Index 100). Gen Z is significantly over-represented (Affinity Index 162), while Gen X (Affinity Index 62) and Gen Y (Affinity Index 64) are under-represented. This suggests a high affinity among Gen Z consumers.