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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Kool Smoothie performance in the Morocco and how they change over time
See what factors influence Kool Smoothie performance in the Morocco and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
Kool Smoothie is right in the middle
Sample of brands in the same percentile
An analysis of Kool Smoothie' competitors in the Morocco
An analysis of Kool Smoothie' competitors in the Morocco
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Kool Smoothie's market performance in Morocco is at the 46th percentile, indicating a below average market standing. This suggests that Kool Smoothie captures less foot traffic compared to its competitors. Performance peers in the same percentile range include Table M Marrakech, Casa Jose, La Boca Negra, Chehiwat Fes Tunis, Super Crunchy • Marina, and Kiss Ko Marrakech.
Customer satisfaction is crucial for loyalty and brand advocacy, directly impacting revenue and long-term business success.
Kool Smoothie's overall customer satisfaction in Morocco is 60%, a decrease of 24.6 percentage points year-over-year. Satisfaction is lower in Rabat-Salé-Kénitra (49%) and Casablanca-Settat (49%). The CSAT dynamic data shows fluctuations between May and July 2025, with a peak in June.
Average check reflects customer spending per visit, crucial for revenue optimization and understanding customer value.
Kool Smoothie's average check varies by location in Morocco. Rabat-Salé-Kénitra has the highest average check at 196.7 MAD, while Casablanca-Settat has the lowest at 125 MAD. The overall average check data shows fluctuations between May and July 2025, with a peak in June.
Outlet count indicates brand reach and market presence, influencing accessibility and brand visibility.
Kool Smoothie has a total of 12 outlets in Morocco. The majority of outlets are located in Casablanca-Settat (8), followed by Rabat-Salé-Kénitra (2), Marrakech-Safi (1), and Tangier-Tetouan-Al Hoceima (1), indicating a strong presence in the Casablanca region.
Competitor analysis identifies key players and customer preferences, informing competitive strategies and market positioning.
The top competitors for Kool Smoothie in Morocco, based on cross-visitation, are McDonald's (10%), Boho Café (5%), Burger King (5%), KFC (5%), and Dar Al Fawakih (5%). This indicates that customers who visit Kool Smoothie also frequent these establishments.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience.
Kool Smoothie experiences peak traffic workload between 10 AM and 7 PM, with the highest traffic around 1 PM. Traffic is minimal during early morning hours (12 AM - 6 AM), suggesting a need for optimized staffing during peak hours.
Understanding consumer segments enables targeted marketing, improving engagement and ROI by tailoring strategies to specific groups.
Kool Smoothie's customer base shows a high affinity towards women (119 index) and Gen Z (246 index). Men are under-indexed (85 index). Gen Y also shows high affinity (121 index). This suggests marketing should focus on women and younger generations.