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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Kim San Leng performance in the Singapore and how they change over time
See what factors influence Kim San Leng performance in the Singapore and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jul – Sep 25
Kim San Leng is in the lower 11% of brands
Sample of brands in the same percentile
An analysis of Kim San Leng' competitors in the Singapore
An analysis of Kim San Leng' competitors in the Singapore
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market Performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Kim San Leng's Market Performance is at the 11th percentile, indicating a critically low market standing. This means the brand captures a smaller share of customer traffic compared to competitors in Singapore's Cafe & Restaurants industry. Performance peers in a similar range include 友间厨坊 A Kitchen, MAMACITA Mexican Restaurant, Restaurant Born, Sin Chie Toke Huan Hainanese Curry Rice, Les Mains Deli, and OLLA Coffee.
Competitor analysis identifies key rivals and their customer overlap, informing strategies to differentiate and capture market share.
Kim San Leng's top competitors based on customer cross-visitation are Food Republic, Burger King, McDonald's, Koufu, and Monster Curry, each with 18.18% cross-visitation. This indicates a significant overlap in customer base, suggesting that Kim San Leng's customers also frequently visit these establishments.
Traffic Workload reveals peak hours, enabling optimized staffing, resource allocation, and targeted marketing efforts.
Kim San Leng experiences peak traffic workload between 11 AM and 1 PM (hod 11-13), with the highest workload at 12 PM (61.42). The lowest traffic occurs between 2 AM and 4 AM. This data suggests optimal staffing and resource allocation should focus on the late morning and early afternoon hours.
Consumer segments by Gender and Generation inform targeted marketing and positioning strategies based on affinity insights.
Kim San Leng's consumer base shows a higher affinity towards men (168) compared to women (20). Among generations, Gen X (228) shows a significantly higher affinity compared to Gen Y (121). This suggests that marketing efforts could be tailored to appeal more to Gen X and male consumers.