Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence KFC performance in the Zimbabwe and how they change over time
See what factors influence KFC performance in the Zimbabwe and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of KFC' competitors in the Zimbabwe
An analysis of KFC' competitors in the Zimbabwe
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
KFC is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, showing competitive strength and customer preference in the industry.
KFC in Zimbabwe holds the top 1% market performance position, indicating a leading market presence. This high percentile signifies strong customer preference and competitive advantage within the Cafe & Restaurants industry. Performance peers are not in the same percentile range.
Customer satisfaction (CSAT) reflects brand perception and loyalty, directly impacting retention and revenue growth. High CSAT scores indicate a strong brand reputation.
KFC in Zimbabwe boasts a 98% overall CSAT, a 5.6 percentage point increase year-over-year, signaling improved customer experiences. Midlands Province leads with 99% CSAT, showing regional strength. Masvingo Province experienced a slight decrease.
Number of outlets indicates market reach and accessibility, influencing brand visibility and customer convenience. Expansion reflects growth strategy and investment.
KFC in Zimbabwe has 13 outlets in Harare, demonstrating a strong presence in the capital. Bulawayo Province has 3 outlets, while Midlands and Masvingo Provinces each have 1, indicating varied regional coverage.
Competitor analysis identifies key rivals and customer cross-visitation patterns, informing competitive strategies and market positioning to gain market share.
Chicken Inn is KFC's top competitor in Zimbabwe, with 27.46% customer cross-visitation. Nando's and Steers also show significant overlap at 16.76% and 15.03% respectively, indicating shared customer base.
Traffic workload by hour reveals peak operational times, enabling optimized staffing, resource allocation, and service delivery to enhance customer experience.
KFC in Zimbabwe experiences peak traffic workload between 12:00 PM and 6:00 PM, with the highest activity around 5:00 PM (70.79%). Traffic is lowest in the early morning hours, suggesting operational adjustments may be beneficial.
Understanding consumer segments by gender and generation enables targeted marketing, product development, and personalized experiences, improving engagement and ROI.
KFC in Zimbabwe shows balanced gender representation. Gen Y is over-indexed (137 affinity index), indicating high affinity. Gen X and Gen Z are under-indexed (64 affinity index), suggesting lower relative engagement compared to the average consumer.