Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence KFC performance in the Zimbabwe and how they change over time
See what factors influence KFC performance in the Zimbabwe and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of KFC' competitors in the Zimbabwe
An analysis of KFC' competitors in the Zimbabwe
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
KFC is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals brand's share of foot traffic, showing competitive strength and customer preference in the industry.
KFC in Zimbabwe is in the top 1% of brands, indicating a leading position. This high percentile reflects strong customer preference and market dominance compared to competitors like Mozambik, Nando's, Steers, The Lookout Cafe - Wild Horizon, The Three Monkeys, and Chicken Slice, which are also in the top 1%.
Competitor analysis identifies key rivals and cross-visitation, informing competitive strategy and customer retention efforts.
KFC's main competitors in Zimbabwe based on cross-visitation are Nando's (19.77%), Steers (13.56%), Mozambik (5.98%), Chicken Slice (5.29%), and Cafe Nush Highland Park (5.06%). This indicates shared customer base and competitive overlap.
Traffic workload by hours reveals peak times, enabling staffing and resource allocation for optimal customer service.
KFC in Zimbabwe experiences peak traffic workload between 11:00 AM and 5:00 PM, with the highest workload at 5:00 PM (72.77). Understanding traffic patterns allows for optimized staffing and resource management.
Consumer segments reveal audience demographics, enabling targeted marketing and product development aligned with consumer preferences.
KFC's consumer base in Zimbabwe shows a high affinity among women (index 105) and Gen Y (index 141) and Gen Z (index 137) generations. Gen X is under-represented (index 51). Marketing strategies could be tailored to these segments.