Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence KFC performance in the Spain and how they change over time
See what factors influence KFC performance in the Spain and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of KFC' competitors in the Spain
An analysis of KFC' competitors in the Spain
In Cafés & Restaurants
·Jun – Aug 25
KFC is in the top 4% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
KFC in Spain has a market performance percentile of 96, indicating a leading position. This means KFC captures a significant share of customer visits compared to its peers. Competitors in adjacent percentile ranges include VIPS and McDonald's at 88.
Customer satisfaction is crucial for brand loyalty and repeat business, directly impacting revenue and long-term sustainability.
KFC in Spain boasts an overall customer satisfaction of 88%, a 6.9 percentage point increase year-over-year. Rioja leads in satisfaction at 95%. This indicates strong positive customer experiences and improved service quality.
Average check reveals customer spending habits, crucial for revenue forecasting and menu optimization strategies.
The average check for KFC in Spain is 19.1 EUR, a slight decrease of 0.2% year-over-year. Aragon has the highest average check at 22.7 EUR. This suggests stable spending per customer with regional variations.
Outlet count indicates brand reach and market penetration, reflecting expansion strategy and accessibility.
KFC has the most outlets in the Community of Madrid (61), followed by Catalonia (53). This distribution highlights key markets for KFC in Spain, showing where the brand has the strongest presence.
Understanding competitors' cross-visitation helps refine marketing, identify opportunities, and defend market share.
Burger King is the most cross-visited brand by KFC customers (14.86%), followed by McDonald's (6.04%). This indicates a significant overlap in customer base and suggests direct competition between these fast-food chains.
Traffic workload analysis optimizes staffing, resource allocation, and service efficiency during peak hours.
KFC in Spain experiences peak traffic between 12:00 and 22:00, with the highest workload at 21:00 (63.70%). This data informs operational strategies to manage customer flow and ensure service quality during busy periods.
Analyzing consumer segments informs targeted marketing and positioning strategies, maximizing engagement and ROI.
Women show a slightly lower affinity (93) compared to men (106). Gen Z exhibits a high affinity (171), while Gen X is under-indexed (69). This suggests targeted marketing towards Gen Z could be highly effective.