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Managing Partner, Global Business Development
See what factors influence KFC performance in the Cyprus and how they change over time
See what factors influence KFC performance in the Cyprus and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of KFC' competitors in the Cyprus
An analysis of KFC' competitors in the Cyprus
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
KFC is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's foot traffic share, revealing competitive strength and customer preference in the industry.
KFC, with a market performance of 99, is a leading brand in Cyprus. This high percentile means KFC captures a disproportionately large share of customer traffic compared to its peers. Competitors in a similar position include Caffè Nero and Pizza Hut, both at 99.
Customer satisfaction (CSAT) reflects customer happiness. Monitoring CSAT helps identify areas for improvement and gauge the effectiveness of customer-focused initiatives.
KFC's overall customer satisfaction in Cyprus is 38%, a 7.1 percentage point increase year-over-year. The CSAT in the Cyprus region specifically is 39%, showing a 9.7 percentage point growth. This indicates an improving customer perception of KFC in the region.
Average check reveals how much customers spend per visit. Tracking this KPI is crucial for revenue forecasting and understanding customer spending habits.
The overall average check for KFC in Cyprus is 15.2 EUR, a 1.5% decrease year-over-year. The average check in the Cyprus region is 14.9 EUR. The slight decrease indicates customers are spending slightly less per visit than the previous year.
Number of outlets indicates brand's reach and market penetration. Monitoring the number of outlets shows the physical presence and accessibility for consumers.
KFC has 23 outlets in Cyprus. This number indicates the current level of market penetration and the brand's physical presence across the region.
Competitor analysis helps identify key players and customer preferences. Understanding cross-visitation patterns reveals competitive dynamics and potential market share.
McDonald's is KFC's top competitor in Cyprus, with a cross-visitation rate of 16.06%. Other significant competitors include Ocean Basket (9.49%), Pizza Hut (8.03%), Caffè Nero (5.11%) and Burger King (5.11%). This means that a notable percentage of KFC customers also visit these brands.
Traffic workload by hour shows peak activity times. Analyzing this data informs staffing, marketing, and operational decisions to optimize resource allocation and customer experience.
KFC's peak traffic hours in Cyprus are between 18:00 and 21:00, with workload ranging from 51.10 to 61.14. The lowest traffic is between midnight and 8:00. This data shows when KFC experiences the highest customer demand during the day.
Analyzing consumer segments informs targeted marketing. Understanding the gender and generation mix enables tailoring strategies for optimal engagement and positioning.
KFC's customer base in Cyprus shows a high affinity among women (76%), indicated by a valueLabel. Men are over-represented with an Affinity Index of 116. Gen Z demonstrates the highest affinity (144%), while Gen X shows an affinity of 101%, and Gen Y are under-indexed with a value of 84%. These values are affinity indexes, not percentages.