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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Kelly's Homemade Ice Cream performance in the United States and how they change over time
See what factors influence Kelly's Homemade Ice Cream performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Kelly's Homemade Ice Cream' competitors in the United States
An analysis of Kelly's Homemade Ice Cream' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Kelly's Homemade Ice Cream is in the lower 24% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Kelly's Homemade Ice Cream's market performance is in the lower 24%, indicating a lagging position. This means the brand captures less foot traffic than most competitors. Performance peers in the same range include Brothers Barbecue, Estrellita, J&J Pizza, Kike's Red Tacos, Rowley Inn, and Taipa.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue growth.
Kelly's Homemade Ice Cream has a strong CSAT of 88%, with a 2.3 percentage point increase year-over-year. This indicates high customer satisfaction. The CSAT in Florida is also 88%, mirroring the overall satisfaction level. CSAT fluctuated between 81.40% and 92.77% during the reporting period.
Outlet count indicates brand reach and market presence, influencing accessibility and brand awareness.
Kelly's Homemade Ice Cream operates 21 outlets in Florida. This indicates a focused regional presence. There is no growth data available for the number of outlets.
Identifying competitors helps understand market dynamics and refine strategies for differentiation and growth.
Kelly's Homemade Ice Cream's top competitors based on customer cross-visitation are McDonald's (11.43%), Starbucks (7.14%), Chick-fil-A (5.71%), Lazy Moon Pizza (4.29%), and Agave Azul (4.29%). This shows customers also frequent fast-food and casual dining options.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation.
Kelly's Homemade Ice Cream experiences peak traffic between 4 PM and 7 PM, with the highest workload at 54.25% at 6 PM. Traffic is minimal before 6 AM and after 9 PM. This data informs staffing and operational decisions.
Understanding consumer segments allows targeted marketing, improving engagement and ROI.
Kelly's Homemade Ice Cream's customer base shows a slightly higher affinity among women (102 index) compared to men (98 index). Gen X and Gen Y show high affinity (113 index each), while Gen Z is under-indexed (67 index), suggesting a need to increase engagement with younger consumers.