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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Kayser performance in the France and how they change over time
See what factors influence Kayser performance in the France and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
Kayser is right in the middle
Sample of brands in the same percentile
An analysis of Kayser' competitors in the France
An analysis of Kayser' competitors in the France
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Kayser's market performance is at the 45th percentile, indicating a below average/lagging position. This means Kayser captures less foot traffic than most competitors. Performance peers in the same percentile range include L'AUTHENTIK, Restaurant Izard Café Central (ICC), Apéri'Klub, Burger'S, Stella Mia, and Koboon.
Customer satisfaction (CSAT) reflects loyalty. Tracking CSAT helps understand if customers are happy and likely to return, impacting long-term revenue.
Kayser's overall CSAT is 57%, a slight decrease of 0.1 percentage points year-over-year. This indicates moderate customer satisfaction. The CSAT in Metropolitan France mirrors the overall score at 57%, with a similar decrease, suggesting consistent satisfaction levels across the region.
Average check reveals how much customers spend per visit. Monitoring this KPI helps optimize pricing and identify upselling opportunities to boost revenue.
Kayser's overall average check is 11.4 EUR, a 5.6% increase year-over-year. This suggests customers are spending more per visit. The average check in Metropolitan France is also 11.4 EUR, with no growth, indicating the overall increase is driven by other regions.
Outlet count indicates brand reach. More outlets can mean greater market presence and accessibility, influencing market share and brand awareness.
Kayser has 46 outlets in Metropolitan France. This number provides a baseline for assessing market coverage and potential for expansion within the region.
Competitor analysis identifies key rivals. Knowing who customers also visit helps refine marketing and differentiate offerings to gain a competitive edge.
Kayser's top competitors based on cross-visitation are McDonald's (10.67%), Burger King (4.47%), KFC (2.98%), Starbucks (2.73%), and Boulangerie BO&MIE (2.48%). This indicates a significant overlap in customer base with fast-food chains.
Traffic workload shows peak hours. Understanding when customers visit helps optimize staffing and resource allocation for better service and efficiency.
Kayser experiences peak traffic between 7 AM and 1 PM, with the highest workload around 12 PM (53.62%). Traffic is minimal between 9 PM and 5 AM, indicating the need for adjusted staffing during off-peak hours.
Consumer segments inform targeted marketing. Understanding gender and generational preferences allows tailored campaigns, improving engagement and ROI.
Kayser's customer base shows a high affinity for women (89 index) and men (111 index). Gen X (104 index) and Gen Y (107 index) are overrepresented, while Gen Z (87 index) is underrepresented, suggesting a need to better engage younger consumers.