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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence J.P. Licks performance in the United States and how they change over time
See what factors influence J.P. Licks performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
J.P. Licks is in the lower 29% of brands
Sample of brands in the same percentile
An analysis of J.P. Licks' competitors in the United States
An analysis of J.P. Licks' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference in the industry.
J.P. Licks holds the 29th percentile in market performance, indicating a below average market standing. This means the brand captures less foot traffic compared to its competitors. Performance peers in the same percentile range include Zingerman's, Malibu Seafood Fresh Fish Market & Patio Cafe, Speedy's Pizza, Daiquiri Bar, fresh&co, and Baraka Shawarma.
Customer satisfaction (CSAT) reflects customer happiness, influencing loyalty and brand reputation, which are vital for sustained growth.
J.P. Licks demonstrates a strong customer satisfaction level at 77%, with a significant increase of 14.1 percentage points year-over-year. This indicates improved customer experiences and positive brand perception. The CSAT in Massachusetts mirrors the overall value at 77%.
Outlet count indicates brand reach and market presence, directly impacting accessibility and potential customer base.
J.P. Licks operates 16 outlets in Massachusetts. This indicates a focused regional presence, suggesting a strong local market strategy within the state.
Identifying top competitors through cross-visitation reveals direct rivals and shared customer base, informing competitive strategies.
The top competitors for J.P. Licks, based on customer cross-visitation, are Dunkin' (12.61%), McDonald's (9.24%), Chipotle Mexican Grill (8.40%), Legal Sea Foods (5.88%), and Raising Cane's Chicken Fingers (5.88%). This indicates that customers who visit J.P. Licks also frequent these establishments.
Traffic workload by hour reveals peak times, enabling optimized staffing, inventory, and marketing efforts for efficiency.
J.P. Licks experiences peak traffic workload between 6 PM and 8 PM, with the highest activity around 7 PM (67.38%). Traffic starts increasing around 9 AM, peaks in the afternoon, and declines after 9 PM. This data helps optimize staffing and resource allocation.
Understanding consumer segments by gender and generation enables targeted marketing and product strategies, maximizing engagement.
Women show a high affinity (92%) towards J.P. Licks, while men are over-represented (107%). Gen X is slightly under-indexed (99%), Gen Y is over-represented (116%), and Gen Z also shows a high affinity (107%). This suggests targeted marketing towards men, Gen Y and Gen Z could be effective.