Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Joyfull performance in the Japan and how they change over time
See what factors influence Joyfull performance in the Japan and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Joyfull' competitors in the Japan
An analysis of Joyfull' competitors in the Japan
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Joyfull is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile indicates brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Joyfull's market performance is at the 99th percentile, indicating a leading position. This reflects strong customer preference and a significant market share within the Cafe & Restaurants industry in Japan. Performance peers in the same percentile range include CoCo Ichibanya, Yakiniku Rikimaru, Yakiniku Futago, Unaginonaruse, Ramen Yamaokaya, and Italian Kitchen VANSAN.
Customer satisfaction (CSAT) measures how well a brand meets customer expectations, influencing loyalty and repeat business.
Joyfull's overall customer satisfaction is at 60%, a slight decrease of 0.5pp year-over-year. Shimane Prefecture shows the highest CSAT at 84% with a growth of 23.7pp. Improvement opportunities exist, particularly in regions with lower CSAT scores such as Okinawa Prefecture (70%).
Average check is the typical amount spent per transaction, impacting revenue and profitability.
Joyfull's overall average check is 1.1K JPY, an increase of 8% year-over-year. Osaka Prefecture has the highest average check at 1.6K JPY. The trend from May to July 2025 indicates an increase in the average check amount.
Outlet count indicates brand's reach and market penetration, reflecting growth and accessibility.
Joyfull has the most outlets in Fukuoka Prefecture (57), indicating a strong presence in that region. Other prefectures with a significant number of outlets include Kagoshima (39) and Kumamoto (33). These figures reflect Joyfull's operational focus and market coverage across Japan.
Competitor analysis identifies key players vying for the same customers, informing strategic positioning.
Joyfull's top competitors based on cross-visitation are McDonald's (16.33%), Sukiya (10.46%), 店 (9.83%), Yoshinoya (6.91%), and Starbucks (6.88%). These brands represent alternative dining choices frequented by Joyfull's customers.
Traffic workload by hour reveals peak operational times, guiding staffing and resource allocation.
Joyfull experiences peak traffic workload between 11:00 and 13:00, with the highest workload at 12:00 (82.27). Traffic is lowest between 01:00 and 05:00. These trends suggest the need for optimized staffing and resource management during peak hours.
Consumer segment analysis informs targeted marketing by understanding audience demographics and preferences.
Joyfull's customer base has a high affinity for Women (82%), while it's under-indexed for Men (112%). Gen X shows a high affinity (149%), while Gen Y (78%) and Gen Z (47%) are under-indexed. Marketing strategies could focus on Gen X and tailor offers to appeal to these groups.