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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence KFC performance in the Japan and how they change over time
See what factors influence KFC performance in the Japan and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
KFC is ahead of most brands
Sample of brands in the same percentile
An analysis of KFC' competitors in the Japan
An analysis of KFC' competitors in the Japan
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
KFC Japan's market performance is at the 68th percentile, indicating an average/above average market standing. This means KFC performs better than many competitors in Japan's Cafe & Restaurants industry. Performance peers in the same percentile range include Yakiniku Rikimaru and Joyfull.
Customer satisfaction (CSAT) reflects brand perception, impacting loyalty and revenue. Tracking CSAT helps identify areas for improvement and gauge marketing effectiveness.
KFC Japan's overall customer satisfaction is 53%, a 1.3 percentage point increase year-over-year. Yamaguchi Prefecture shows the highest CSAT at 72% with a significant growth of 45.3 percentage points. The CSAT trend from July to September 2025 shows a slight increase, peaking in September.
Average check reveals customer spending habits, crucial for pricing strategies and revenue forecasting. Monitoring trends informs menu optimization and promotional offers.
The overall average check for KFC Japan is 1.4K JPY, a 10.3% increase year-over-year. Osaka Prefecture has the highest average check at 2.2K JPY. The average check remained relatively stable from July to September 2025, with a slight increase in September.
Outlet count indicates brand reach and expansion strategy. Tracking outlet distribution informs market penetration and identifies growth opportunities.
KFC Japan has the highest number of outlets in Fukuoka and Aichi Prefectures, with 5 outlets each. Osaka Prefecture has 4 outlets, while Hyogo, Kanagawa, Chiba and Kumamoto Prefectures each have 3 outlets. Miyagi, Miyazaki and Saitama Prefectures each have 2 outlets.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation patterns informs competitive strategies and market positioning.
McDonald's is the top competitor for KFC in Japan, with a cross-visitation rate of 20.64%. Other significant competitors include 店 (10.59%), 店 (10.49%), Starbucks (9.48%), and Sukiya (9.29%). This indicates that a substantial portion of KFC customers also visit these brands.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation. Understanding customer flow optimizes service and minimizes wait times.
KFC Japan experiences peak traffic workload between 11:00 and 20:00, with the highest workload around 12:00. Traffic is minimal during early morning hours (0:00 to 9:00) and late night hours (21:00 to 23:00).
Understanding consumer segments by Gender and Generation informs targeted marketing and positioning strategies, enhancing engagement and brand affinity.
KFC Japan's customer base shows a high affinity for women (79%), indicating they are overrepresented compared to the average consumer. Men are also overrepresented (116%). Gen X (115%) shows a higher affinity, while Gen Y (92%) and Gen Z (85%) are underrepresented.