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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Ji Guang performance in the Taiwan and how they change over time
See what factors influence Ji Guang performance in the Taiwan and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jul – Sep 25
Ji Guang is right in the middle
Sample of brands in the same percentile
An analysis of Ji Guang' competitors in the Taiwan
An analysis of Ji Guang' competitors in the Taiwan
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference.
Ji Guang's market performance is at the 52nd percentile, indicating an average market position. This suggests moderate brand visibility and customer preference compared to competitors in Taiwan's Cafe & Restaurants industry. Performance peers in the same percentile range include 伙房燒烤, 饗家牛排(不特定公休時間,以FB公告為主), 弘爺漢堡, 金孫俱樂部 日式燒肉, Fuhang Soy Milk, and 貴族世家.
Customer satisfaction (CSAT) reflects customer loyalty and brand perception, directly impacting revenue and long-term growth.
Ji Guang's overall CSAT is 76%, a decrease of 7.6 percentage points year-over-year. Taoyuan City shows the highest CSAT at 96% with a growth of 14.2 percentage points, while Tainan shows a decrease of 4.7 percentage points. This indicates varying customer experiences across different cities, with Taoyuan City showing significant improvement.
Average check (transaction value) indicates customer spending habits and the brand's ability to drive revenue per transaction.
Ji Guang's overall average check is 197.4 TWD, a decrease of 5.8% year-over-year. New Taipei has the highest average check at 225 TWD, while Taipei has the lowest at 173.7 TWD. This suggests regional differences in customer spending habits, with New Taipei customers spending the most on average.
Number of outlets reflects brand reach and market penetration, influencing accessibility and brand visibility.
Ji Guang has the most outlets in Taichung (14), followed by Taipei (11). New Taipei has 7 outlets, and Taoyuan City has 4. This distribution indicates a stronger presence in Taichung and Taipei, suggesting strategic focus or higher market demand in these cities.
Identifying top competitors helps understand the competitive landscape and benchmark performance against industry rivals.
Ji Guang's top competitors based on customer cross-visitation are McDonald's (7.73%) and Starbucks (7.27%). Mos Burger, 店, and Ba Fang Yun Ji have lower cross-visitation rates (3.64%, 3.18%, and 3.18% respectively). This indicates that Ji Guang customers also frequently visit McDonald's and Starbucks.
Traffic workload analysis reveals peak hours, enabling optimized staffing and resource allocation for enhanced customer service.
Ji Guang experiences peak traffic workload between 16:00 and 20:00, with the highest workload at 19:00 (59.63). Traffic is minimal between 0:00 and 8:00. This indicates that Ji Guang is busiest during dinner hours, requiring adequate staffing during these times.
Understanding consumer segments enables targeted marketing, tailoring products and messaging to specific demographic groups.
Ji Guang's consumer base shows a higher affinity among women (111 index) compared to men (89 index). Gen Y shows a high affinity (142 index). This suggests that Ji Guang is particularly appealing to Gen Y consumers.