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Managing Partner, Global Business Development
See what factors influence IRO Sushi performance in the United Kingdom and how they change over time
See what factors influence IRO Sushi performance in the United Kingdom and how they change over time
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Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of IRO Sushi' competitors in the United Kingdom
An analysis of IRO Sushi' competitors in the United Kingdom
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
IRO Sushi is in the top 2% of brands
Sample of brands in the same percentile
Search among the top brands by number of locations
Cafés & Restaurants
Market performance pinpoints brand strength, revealing customer preference versus rivals for market share and competitive edge. Critical to strategic growth.
IRO Sushi's market performance is at the 98th percentile, indicating a leading position. This signifies that IRO Sushi outperforms 98% of brands in the Cafe & Restaurants industry in the United Kingdom, demonstrating a strong competitive advantage and high customer preference. Performance peers Yeni, Fox, The Rocket, The Bridge, The Clachan and Mayfly share a similar market position.
CSAT reflects brand perception and loyalty. Monitoring trends ensures service excellence, boosting retention and positive word-of-mouth referrals for sustained growth.
IRO Sushi's overall customer satisfaction (CSAT) is 83%, with a decrease of 1.8 percentage points year-over-year. The CSAT in England is also 83%. This suggests generally positive customer experiences, but the decline warrants attention to identify and address potential issues affecting customer satisfaction.
Average check measures customer spending, guiding pricing and promotional strategies to boost revenue. Tracking trends spots growth opportunities and spending behavior changes.
IRO Sushi's overall average check is 23.6 GBP, showing a 10.3% increase year-over-year. In England, the average check is also 23.6 GBP. This increase suggests successful upselling, menu optimization, or increased customer spending, positively impacting revenue generation.
Outlet count signals market presence and expansion. Growth reflects brand investment, reach, and potential revenue streams within the competitive landscape.
IRO Sushi has 25 outlets in England. This number indicates the brand's physical presence and market coverage within the region. A stable outlet count may suggest a focus on optimizing existing locations rather than expansion during the reporting period.
Competitive insight identifies market rivals and their appeal. Understanding cross-visitation informs strategies to differentiate, attract, and retain customers effectively.
IRO Sushi's top competitors based on customer cross-visitation are Costa Coffee (4.69%), Caffè Nero (4.69%), Wingstop (3.13%), GAIL's Bakery (3.13%), and You Me Sushi (3.13%). This indicates that customers who visit IRO Sushi also frequent these establishments, revealing shared customer preferences and potential areas for competitive differentiation.
Traffic workload reveals peak hours, enabling optimal staffing and resource allocation. Efficient service during busy times enhances customer satisfaction and operational efficiency.
IRO Sushi experiences peak traffic workload between 11:00 and 21:00, with the highest workload from 14:00 to 18:00. This information is crucial for optimizing staffing levels and resource allocation during these peak hours to ensure efficient service and customer satisfaction.
Consumer segments spotlight key demographics, guiding targeted campaigns. Understanding gender and generation mix allows tailored messaging and product development for better ROI.
IRO Sushi's customer base shows a higher affinity towards women (118 index) and Gen Y (152 index). This indicates that these segments are overrepresented compared to the average consumer. Men are underrepresented (87 index), as are Gen X (42 index) and Gen Z (59 index), requiring tailored strategies to engage these groups more effectively.