Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Illy performance in the Italy and how they change over time
See what factors influence Illy performance in the Italy and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Illy' competitors in the Italy
An analysis of Illy' competitors in the Italy
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Illy is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Illy's market performance in Italy is at the 47th percentile, indicating a below average/lagging position in the Cafe & Restaurants industry. This suggests that Illy captures less foot traffic compared to many competitors. Performance peers in the same percentile range include Mood Sushi Restaurant, La locanda del tempio, Parma Menù, Le Nicchie, Crema & Cioccolato, and Osteria del Giglio.
Customer satisfaction (CSAT) reflects customer happiness. Tracking CSAT helps improve service, retain customers, and boost brand loyalty.
Illy's overall customer satisfaction in Italy is 63%, a decrease of 5.2 percentage points year-over-year. Satisfaction varies by region, with Friuli – Venezia Giulia showing the highest CSAT (78%) and Veneto the lowest (42%). The downward trend suggests a need to address customer concerns to improve satisfaction levels.
Average check reveals how much customers spend per visit. Monitoring this KPI helps optimize pricing and identify upselling opportunities.
The overall average check for Illy in Italy is 13.8 EUR, a 41.3% increase year-over-year. Average check varies by state, with Lombardy having the highest (17.4 EUR). The increase indicates customers are spending more per visit, potentially due to menu changes or increased prices.
Number of outlets indicates brand reach. Tracking outlet distribution helps assess market penetration and expansion opportunities.
Illy has a varying number of outlets across Italy, with Lombardy and Lazio having the most (11 each). Veneto has 7 outlets. This distribution provides insights into Illy's presence and potential for growth in different regions.
Competitor analysis identifies key rivals. Understanding competitors' strengths and weaknesses informs strategic decision-making.
Illy's top competitors in Italy, based on cross-visitation, are McDonald's (7.44%), Trapizzino (3.26%), L'Antica Pizzeria da Michele (2.79%), Autogrill (2.79%), and Assaje (2.33%). This indicates that customers who visit Illy also frequent these establishments.
Traffic workload shows peak hours. Understanding traffic patterns helps optimize staffing and resource allocation.
Illy experiences peak traffic in Italy between 9 AM and 12 PM, with the highest workload at 10 AM (55.16%). Traffic is minimal between 1 AM and 4 AM. This data helps Illy optimize staffing and resource allocation during peak hours.
Consumer segments reveal key demographics. Understanding customer demographics informs targeted marketing and product development.
Illy's customer base in Italy shows a higher affinity among women (83) and over-representation among Gen Z (157) and Gen Y (109). Gen X is under-indexed (78). This suggests that Illy appeals more to younger generations and women.