Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence IKEA performance in the Sweden and how they change over time
See what factors influence IKEA performance in the Sweden and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of IKEA' competitors in the Sweden
An analysis of IKEA' competitors in the Sweden
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
IKEA is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
IKEA's market performance in Sweden's Cafe & Restaurants industry is at the 48th percentile, indicating a below average/lagging position. This means IKEA captures less foot traffic than most competitors. Performance peers in the same percentile range include KRUBB, 08 Burger Kebab, Fabrique, Lisa Elmqvist, Tradition and Linnea & Basilika.
Competitor analysis identifies key players and their market share, helping brands understand the competitive landscape and refine their strategies.
IKEA's top competitors in Sweden, based on customer cross-visitation, are Max Burgers (17.5%), McDonald's (10.83%), ChopChop Asian Express (6.67%), Espresso House (5.83%), and Bastard Burgers (5%). This indicates that customers who visit IKEA also frequently visit these fast-food chains.
Traffic workload by hours reveals peak and off-peak times, enabling efficient staffing and resource allocation to meet customer demand.
IKEA in Sweden experiences peak traffic between 12:00 PM and 2:00 PM, with the highest workload at 58% at 2:00 PM. Traffic starts to increase around 9:00 AM, peaks in the early afternoon, and declines significantly after 6:00 PM.
Understanding consumer segments by gender and generation enables targeted marketing, improving engagement and ROI by tailoring messages to specific groups.
IKEA's customer base in Sweden shows a high affinity towards women (95) and men (103). Gen Z is overrepresented (170), indicating a high affinity, while Gen X (97) and Gen Y (95) are underrepresented.