Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Hungry Lion performance in the Zambia and how they change over time
See what factors influence Hungry Lion performance in the Zambia and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Hungry Lion' competitors in the Zambia
An analysis of Hungry Lion' competitors in the Zambia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Hungry Lion is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Hungry Lion's market performance is in the top 1%, indicating a leading position in Zambia's Cafe & Restaurants industry. This high percentile reflects strong customer preference. Peers like Nawab's Kitchen, Steers, KFC, Nando's, Fox & hound makeni mall and Debonairs Pizza share a similar top-tier market presence.
Customer Satisfaction (CSAT) measures how well a brand's products or services meet customer expectations, crucial for loyalty and business growth.
Hungry Lion's overall customer satisfaction is at 70%, a decrease of 3.3 percentage points year-over-year. Satisfaction in Central Province is high at 85% with significant growth, while Lusaka Province shows a lower CSAT of 65% with a decline. The CSAT dynamic data illustrates fluctuations between 63.64% and 78.13% from May to July 2025.
Identifying top competitors and cross-visitation patterns reveals direct competition and shared customer base, essential for strategic positioning.
Hungry Lion's customers also frequent Nando's (14.37%), Debonairs Pizza (12.50%), KFC (10.62%), RocoMamas (9.38%) and Keg (8.12%). This cross-visitation suggests these brands compete for the same customer base.
Analyzing consumer segments allows for tailored marketing, improving engagement by addressing specific preferences and behaviors of each segment.
Hungry Lion's customer base shows an affinity towards women (index 69), and an over-representation towards men (index 113). Gen X is strongly represented (index 145), while Gen Y also show affinity (index 107).