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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Hong Ya Hamburger performance in the Taiwan and how they change over time
See what factors influence Hong Ya Hamburger performance in the Taiwan and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Hong Ya Hamburger' competitors in the Taiwan
An analysis of Hong Ya Hamburger' competitors in the Taiwan
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance reveals brand's share of foot traffic, indicating competitive strength and customer preference in the Cafe & Restaurants industry.
Hong Ya Hamburger's market performance is at the 76th percentile, placing it in the average/above average range. This indicates a solid market standing relative to competitors. Performance peers in the same range include Pinnada, Sushiro, Hi-Lai, 麥味登, 蟹老闆活海鮮-烏石港推薦海鮮餐廳|頭城道地海鮮|海鮮熱炒|活海鮮推薦|人氣生鮮|聚餐餐廳|合菜餐廳|海鮮餐廳推薦|在地推薦海鮮, and Moon Moon Food.
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue within the competitive Cafe & Restaurants sector.
Hong Ya Hamburger's overall customer satisfaction is 83%, a decrease of 3.1 percentage points year-over-year. Satisfaction varies by city, with Nanzhou and Yuanlin City at 100%, while Hemei Township shows significant growth. This suggests localized strengths and areas for improvement in customer experience.
Average check indicates customer spending habits, reflecting menu pricing strategy and customer purchasing power in the Cafe & Restaurants market.
Hong Ya Hamburger's overall average check is 328.3 TWD, a 12.2% increase year-over-year. Average check varies by city, with Zhubei City having the highest average check. This suggests regional differences in customer spending or menu preferences.
Outlet count signifies brand reach and market penetration, influencing accessibility and brand visibility in the Cafe & Restaurants industry.
Hong Ya Hamburger has the most outlets in Taichung (42), followed by Kaohsiung (30) and New Taipei (28). This distribution indicates a strong presence in central and southern Taiwan, with opportunities for expansion in other regions.
Competitor analysis identifies key rivals and customer preferences, informing strategic positioning and competitive advantage in the Cafe & Restaurants landscape.
Hong Ya Hamburger's top competitors based on customer cross-visitation are Starbucks (3.29%), McDonald's (3.09%), 店 (2.15%), Tasty (1.61%), and Ba Fang Yun Ji (1.41%). This indicates that customers who visit Hong Ya Hamburger also frequent these establishments.
Traffic workload analysis reveals peak hours and customer flow, enabling efficient staffing and resource allocation in the Cafe & Restaurants business.
Hong Ya Hamburger experiences peak traffic between 11 AM and 6 PM, with the highest workload at 6 PM (37.10%). Traffic is lowest in the early morning hours. This data informs staffing and operational decisions to meet customer demand.
Understanding consumer segments enables targeted marketing, enhancing engagement and brand resonance within the diverse Cafe & Restaurants customer base.
Hong Ya Hamburger's customer base shows a slightly higher affinity among women (101%) compared to men (99%). Gen X shows a high affinity (125%), while Gen Y is at 100% and Gen Z is under-indexed (84%). This suggests targeted marketing towards Gen X could be particularly effective.