Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Home Burgers performance in the Colombia and how they change over time
See what factors influence Home Burgers performance in the Colombia and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Home Burgers' competitors in the Colombia
An analysis of Home Burgers' competitors in the Colombia
Discover your traffic workload during different times of the day
In Cafés & Restaurants
·Jun – Aug 25
Home Burgers is in the top 1% of brands
Sample of brands in the same percentile
Market share reveals brand's competitive strength and customer preference in the industry, crucial for strategic decision-making.
Home Burgers is a leading brand in Colombia's Cafe & Restaurants industry, positioned in the top 1% percentile. This indicates a strong market presence and high customer preference relative to its competitors: Morena Tropical Gastro Bar, Santa Leña, Hornitos, Sushi Fans, La Causa, and Frisby, all within the same percentile.
CSAT reflects customer loyalty and brand perception, directly impacting revenue and long-term sustainability. Monitor CSAT change to understand shifts in brand perception.
Home Burgers' overall customer satisfaction (CSAT) is 83%, a decrease of 7.8 percentage points year-over-year. Regional CSAT varies: RAP Caribe has the highest CSAT at 90% (decreasing by 7.7 pp), while RAP del Agua y la Montaña shows the lowest at 74% (decreasing by 15 pp). RAP (Especial) Central shows CSAT of 84% (increasing by 2 pp).
Average check measures customer spending per visit, influencing revenue and profitability. Increased average check indicates enhanced customer value.
The overall average check for Home Burgers is 42.6K COP, up 9.6% year-over-year, indicating customers are spending more per visit. The average check varies by region: RAP del Agua y la Montaña has the highest average check at 45.8K COP, followed by RAP (Especial) Central at 42.4K COP and RAP Caribe at 41.2K COP.
Outlet count indicates brand reach and market penetration, driving revenue and brand visibility. More outlets show a wider presence.
Home Burgers has 33 outlets in Colombia. The majority of outlets are located in RAP (Especial) Central (26), followed by RAP del Agua y la Montaña (6) and RAP Caribe (1).
Understanding key competitors allows strategic positioning, helping to identify opportunities and threats within the competitive landscape.
Home Burgers' top competitors based on customer cross-visitation are Crepes & Waffles (8.06%), El Corral (5.48%), McDonald's (4.52%), Juan Valdez Café (3.55%), and Hornitos (2.58%). This indicates that customers who visit Home Burgers also frequent these establishments.
Traffic workload analysis reveals peak hours, optimizing staffing and resource allocation to enhance customer experience and operational efficiency.
Home Burgers experiences peak traffic workload between 12:00 PM (46.85) and 7:00 PM (46.09), with the highest workload at 1:00 PM (56.25) and 2:00 PM (54.69). Traffic is minimal between 10:00 PM and 6:00 AM.
Consumer segment insights enable targeted marketing, tailoring strategies to resonate with specific demographics and maximize engagement and ROI.
Home Burgers' customer base shows high affinity among women (115 index) and men (89 index). Among generations, Gen Y (111 index) shows a strong affinity, followed by Gen X (101 index). Gen Z shows a lower affinity (56 index).