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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Hira Sweets performance in the India and how they change over time
See what factors influence Hira Sweets performance in the India and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Hira Sweets is ahead of most brands
Sample of brands in the same percentile
An analysis of Hira Sweets' competitors in the India
An analysis of Hira Sweets' competitors in the India
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Hira Sweets' market performance is at the 58th percentile, indicating an average/above average market standing. This means Hira Sweets captures more foot traffic than 58% of brands in the Cafe & Restaurants industry in India. Performance peers in the same percentile range include Mehfil Restaurant, Prasadam, Shiva Tourist Dhaba Avneesh Sharma, Kumarapark, Go Cool Gole Bazar, and Happy Momos Centre.
Identifying top competitors helps understand the competitive landscape and benchmark performance. It informs strategies for differentiation and market share growth.
Hira Sweets' top competitors based on customer cross-visitation are Haldiram's (10.87%), McDonald's (10.43%), Bikanervala (8.18%), Domino's Pizza (4.93%), and Burger King (3.14%). This indicates that customers who visit Hira Sweets also frequently visit these brands, highlighting them as key competitors in the market.
Understanding traffic workload by hours helps optimize staffing and resource allocation. It ensures efficient service during peak times and reduces costs during slow periods.
Hira Sweets experiences peak traffic workload between 17:00 and 21:00, with the highest workload at 20:00 (69.40%). The lowest traffic workload occurs between 0:00 and 5:00. This data suggests that Hira Sweets should optimize staffing and resources to handle the evening rush and reduce them during the early morning hours.
Analyzing consumer segments by Gender and Generation informs targeted marketing and positioning strategies, enhancing engagement and ROI.
Hira Sweets' customer base shows a high affinity towards women (75%), while men are overrepresented (111%). Among generations, Gen X shows the highest affinity (138%), while Gen Y (96%) and Gen Z (71%) are underrepresented. This suggests that Hira Sweets appeals more to women and Gen X, and marketing efforts could be tailored to attract Gen Y and Gen Z.