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Managing Partner, Global Business Development
See what factors influence HD İskender performance in the Turkey and how they change over time
See what factors influence HD İskender performance in the Turkey and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of HD İskender' competitors in the Turkey
An analysis of HD İskender' competitors in the Turkey
Top-5 brands that brand's customers also visit
Search among the top brands by number of locations
Cafés & Restaurants
Market performance percentile shows brand’s share of foot traffic, revealing its competitive strength and customer preference.
HD İskender, with a market performance of 99, is a leading brand in Turkey's Cafe & Restaurants industry. This high percentile indicates a strong market position, with a significant share of customer preference compared to competitors such as Doyuyo and Huqqabaz.
CSAT reflects customer happiness, directly impacting loyalty and revenue. Monitoring it identifies areas for service improvement.
HD İskender's overall customer satisfaction is 31%, a decrease of 10.7 percentage points year-over-year. Satisfaction varies by region, with the Aegean Region showing the highest CSAT (47%) and Marmara Region showing a low of 29%. This indicates a need to address customer concerns to improve satisfaction.
Average check reveals customer spending habits. Tracking changes informs pricing and promotion strategies for revenue optimization.
HD İskender's overall average check is 475.6 TRY, a 26.5% increase year-over-year. The Marmara Region has the highest average check (511.7 TRY). The Black Sea and Mediterranean regions have the lowest average check (411.1 TRY and 409.6 TRY respectively).
Competitor analysis helps identify key rivals and understand customer preferences. It informs strategic positioning and differentiation.
HD İskender's top competitors based on cross-visitation are Köfteci Yusuf (6.92%), Tavuk Dünyası (5.27%), Burger King (4.45%), Kahve Dünyası (3.95%), and Starbucks (3.46%). This reveals that customers who visit HD İskender also frequently visit these brands.
Understanding consumer segments allows tailored marketing, improving engagement and ROI. Gender and generation insights are key.
HD İskender shows high affinity with women (73%), a notable decrease. The brand also indexes strongly with Gen Y (117%). Gen X shows moderate affinity (88%). Gen Z customers are underrepresented (47%).
