Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Hamburgueria da Baixa performance in the Portugal and how they change over time
See what factors influence Hamburgueria da Baixa performance in the Portugal and how they change over time
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Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Hamburgueria da Baixa' competitors in the Portugal
An analysis of Hamburgueria da Baixa' competitors in the Portugal
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Hamburgueria da Baixa is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals a brand's share of foot traffic, showcasing its competitive strength and customer preference in the industry.
Hamburgueria da Baixa is a leading brand, in the top 1% in Portugal's Cafe & Restaurants sector. This shows a strong market presence compared to peers like Bar da Praia, Collect - Food . Radio . Records, Black and White Coffee Shop, Arcádia, Volta Dos Sabores, and Fábrica Coffee Roasters, which are in the same percentile range.
Customer satisfaction (CSAT) reflects customer happiness, directly impacting loyalty, brand reputation, and long-term business success.
Overall customer satisfaction for Hamburgueria da Baixa is 73%, a slight decrease of 2 percentage points year-over-year. Satisfaction varies by county: Faro and Braga at 75% (both down), Leiria at 63% (down significantly), and Castelo Branco at 63% (up). The CSAT decreased between May and June 2025, and then slightly increased in July.
Average check reflects customer spending per visit, indicating pricing strategy effectiveness and customer value to the brand.
The overall average check for Hamburgueria da Baixa is 14.8 EUR, down 1% year-over-year. By county, Castelo Branco has the highest average check at 16.6 EUR, followed by Faro at 14.2 EUR and Leiria at 13.7 EUR. The average check increased from May to July 2025.
Outlet count indicates brand reach and market penetration, showing physical presence and accessibility to customers.
Hamburgueria da Baixa has a total of 13 outlets. Distribution varies by county: Faro has 6 outlets, Castelo Branco has 2, and Leiria, Santarém, Braga, Évora and Lisbon each have 1. The number of outlets in each region remained constant during the reported period.
Competitive analysis identifies key rivals, informing strategies to differentiate, attract customers, and maintain market share.
The top competitors for Hamburgueria da Baixa, based on customer cross-visitation, are Burger King (6.48%), McDonald's (6.48%), Seven Cuts (3.70%), Beira Mar (2.78%), and Café/Restaurant "Girassol (Sunflower)" (2.78%). This suggests customers of Hamburgueria da Baixa also frequent major fast-food chains.
Traffic workload analysis reveals peak hours, enabling optimized staffing, inventory management, and marketing efforts.
Traffic workload for Hamburgueria da Baixa peaks between 12:00 PM and 10:00 PM, with the highest activity around 9:00 PM to 11:00 PM. Activity is minimal from midnight to 9:00 AM, suggesting operational adjustments to match customer demand.
Understanding consumer segments informs targeted marketing, enabling personalized campaigns and product offerings to resonate with specific groups.
The affinity index for women is 114 and for men is 90, meaning, women have higher affinity. Gen X segment over-indexes at 131, indicating higher affinity, while Gen Y and Gen Z segments under-index at 79 and 89, respectively, suggesting lower affinity relative to the average consumer.