Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Häagen-Dazs performance in the Thailand and how they change over time
See what factors influence Häagen-Dazs performance in the Thailand and how they change over time
Available by subscription
Available by subscription
An analysis of Häagen-Dazs' competitors in the Thailand
An analysis of Häagen-Dazs' competitors in the Thailand
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
Häagen-Dazs is in the top 7% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand’s share of foot traffic, revealing its competitive strength and customer preference.
Häagen-Dazs in Thailand holds a market performance percentile of 93, indicating a leading position. This means Häagen-Dazs captures a significant share of customer traffic in the Cafe & Restaurants industry, placing it among the top brands. Performance peers in the same percentile include Mee Ao Gea, มิตรปลาจุ่ม Lasalle Avenue, Tree House Durian Cafe’, LoveBread Thailand, Shangri-La, and Corner Bear cafe.
Outlet count indicates market reach and brand presence, influencing accessibility and overall revenue potential within a region.
Häagen-Dazs in Thailand has 3 outlets in Chon Buri Province, 2 in Nonthaburi Province and 1 in Phuket Province. The distribution of outlets shows a concentration in Chon Buri, suggesting a stronger market presence in this region compared to Nonthaburi and Phuket.
Competitor analysis identifies key rivals and customer preferences, guiding strategic positioning and differentiation efforts for competitive advantage.
Customers of Häagen-Dazs in Thailand also frequently visit KFC (36.84%), Burger King (15.79%), Sushiro (15.79%), After You Dessert Café (15.79%), and Fuji (15.79%). KFC is the most cross-visited brand, suggesting it captures a significant share of Häagen-Dazs's target audience, highlighting its competitive influence.
Understanding peak traffic hours optimizes staffing and resource allocation, enhancing customer service and maximizing sales during busy periods.
Traffic workload for Häagen-Dazs in Thailand peaks between 10:00 and 21:00, with the highest workload around 11:00-12:00 (56.08%-56.65%). Minimal traffic is observed between 0:00 and 9:00, and after 21:00. This indicates the need for focused staffing and resource management during the late morning and afternoon hours.
Analyzing consumer segments by gender/generation informs marketing and positioning strategies. Affinity insights allow targeted approaches.
Häagen-Dazs in Thailand shows a high affinity with women (82%), who are over-represented, and Gen Y (183%), who show the greatest over-representation. Men are represented as 113%. This suggests that Häagen-Dazs appeals more strongly to women and Gen Y consumers compared to the average consumer base.