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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Grido Helado performance in the Uruguay and how they change over time
See what factors influence Grido Helado performance in the Uruguay and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Grido Helado' competitors in the Uruguay
An analysis of Grido Helado' competitors in the Uruguay
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Grido Helado is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Grido Helado's market performance is at the 72nd percentile, indicating an average/above average market standing in Uruguay's Cafe & Restaurants industry. This means Grido Helado is ahead of many competitors in attracting customers. Performance peers in a similar range include El Italiano (70th), MBC (71st), Lucciano's (72nd), Tres Cruces terminal local 28/29 (73rd), Tráiler Tía Élida (73rd), and KFC (74th).
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
Grido Helado's top competitors based on cross-visitation are McDonald's (16%), Tres Cruces terminal local 28/29 (6.67%), Burger King (4.67%), Starbucks (4.67%), and Mercado del Prado (2.67%). This indicates that customers who visit Grido Helado also frequently visit McDonald's, suggesting a potential overlap in target demographics or dining occasions.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours.
Grido Helado experiences peak traffic workload between 12:00 PM and 10:00 PM, with the highest activity around 5:00 PM to 6:00 PM (55.31% to 57.99%). The lowest traffic occurs between 1:00 AM and 9:00 AM. This data suggests that Grido Helado should allocate more resources and staff during the afternoon and evening hours to accommodate the higher customer volume.
Understanding consumer segments enables targeted marketing, enhancing engagement and brand resonance with specific demographics.
Grido Helado's consumer base shows a high affinity among women (index 103) and Gen X (index 113), indicating these segments are overrepresented compared to the average consumer. Men (index 96) and Gen Y (index 67) are underrepresented. This suggests that Grido Helado's marketing and product offerings resonate more strongly with women and Gen X.