Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Grido Helado performance in the Uruguay and how they change over time
See what factors influence Grido Helado performance in the Uruguay and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Grido Helado' competitors in the Uruguay
An analysis of Grido Helado' competitors in the Uruguay
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Grido Helado is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Grido Helado's market performance is at the 64th percentile, indicating an average/above average market standing in Uruguay's Cafe & Restaurants industry. This means Grido Helado captures more foot traffic than many competitors. Performance peers in a similar range include Muelle 3, Sushi Life Colonia, Saint Germain Café, and Heladería Los Trovadores.
Customer satisfaction reflects brand perception and loyalty, directly impacting repeat business and long-term revenue growth.
Grido Helado's overall customer satisfaction is 70%, a 4.4 percentage point increase year-over-year. Colonia shows the highest satisfaction (83%), with significant growth. Montevideo shows a decrease. This suggests targeted improvements in Montevideo may be needed to match Colonia's success.
Outlet count indicates market reach and brand presence, influencing accessibility and overall revenue potential.
Grido Helado has 22 outlets in Montevideo, the highest number among Uruguayan states. Canelones has 13, and Colonia has 7. This distribution highlights Montevideo as a key market, with opportunities for expansion in other states.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
Grido Helado's top competitors based on cross-visitation are McDonald's (21.11%), Tres Cruces terminal local 28/29 (7.78%), and Starbucks (4.44%). This indicates a significant overlap in customer base with fast-food chains and other cafes, suggesting opportunities for differentiation.
Traffic workload analysis optimizes staffing and resource allocation, enhancing customer experience and operational efficiency.
Grido Helado experiences peak traffic between 12:00 and 22:00, with the highest workload at 17:00. This data suggests the need for increased staffing and resource allocation during these peak hours to ensure optimal customer service.
Consumer segment insights enable targeted marketing, improving engagement and ROI by aligning strategies with audience preferences.
Women show a slightly higher affinity (101%) for Grido Helado compared to men (99%). Gen X exhibits a high affinity (107%), while Gen Y is under-indexed (68%). This suggests that marketing efforts could be tailored to better engage Gen Y and leverage the existing affinity of Gen X.