Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Grão Espresso performance in the Brazil and how they change over time
See what factors influence Grão Espresso performance in the Brazil and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Grão Espresso' competitors in the Brazil
An analysis of Grão Espresso' competitors in the Brazil
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Grão Espresso is in the top 2% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's foot traffic share, revealing competitive strength and customer preference in the industry.
Grão Espresso holds a leading market performance with a percentile of 98 in Brazil's Cafe & Restaurants industry. This top 2% position indicates strong customer preference. Performance peers in the same range include: Café e Cultura Dom Eduard | Cafeteria e Torteria, Padrela, Gercina Bar, Café da Praça, Letícia, Camarão & Cia.
Customer satisfaction is crucial for brand loyalty and growth, showing how well Grão Espresso meets customer expectations.
Grão Espresso's overall customer satisfaction (CSAT) is 53%, a decrease of 9 percentage points year-over-year. The Southeast Region shows a CSAT of 54%, down by 7.6 percentage points. This indicates a need to address factors impacting customer satisfaction to improve loyalty and retention.
Average check reveals customer spending habits and pricing effectiveness at Grão Espresso locations.
The overall average check for Grão Espresso is 34.20 BRL, a 26% increase year-over-year. The Southeast Region's average check is 34.50 BRL, showing 0% change. This suggests customers are spending more per visit overall, but regional performance is stagnant.
Identifying top competitors by cross-visitation helps understand customer preferences and competitive landscape.
Grão Espresso's top competitors based on customer cross-visitation include Outback Steakhouse (10.53%), Burger King (8.77%), McDonald's (7.02%), Padaria Nova União (3.51%), and Cacau Show - Chocolates (3.51%). These brands share a portion of Grão Espresso's customer base.
Understanding consumer segments allows targeted marketing and product development, improving engagement and ROI.
The consumer gender mix shows an affinity index of 74 for women and 123 for men. This suggests men are over-represented among Grão Espresso's consumers. For generations, Gen X has an affinity index of 142, while Gen Y has 114, indicating high affinity among those segments.