Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Gotcha Fresh Tea performance in the Australia and how they change over time
See what factors influence Gotcha Fresh Tea performance in the Australia and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Gotcha Fresh Tea' competitors in the Australia
An analysis of Gotcha Fresh Tea' competitors in the Australia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Gotcha Fresh Tea is in the top 2% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, competitive strength, and customer preference in the industry.
Gotcha Fresh Tea's market performance is at the 98th percentile, indicating a leading position in the Cafe & Restaurants industry in Australia. This signifies a strong market presence and high customer preference compared to its peers. Performance peers within the same percentile range include Daly Waters Pub, Shoppingtown Hotel, State of Grace, Jordon's Seafood, La Spaghettata Restaurant and Ippudo.
Customer satisfaction (CSAT) reflects brand perception and loyalty, impacting repeat business and overall success. Monitoring CSAT is essential for business growth.
Gotcha Fresh Tea's overall customer satisfaction is 71%, a decrease of 7.7 percentage points year-over-year. Western Australia shows high satisfaction (82%), while New South Wales has significantly lower satisfaction (32%) with a substantial decrease. Queensland shows an increase in satisfaction (75%). Victoria shows 78% satisfaction with no change.
Number of outlets indicates brand's market reach and growth. Tracking outlet distribution informs expansion and resource allocation strategies.
Gotcha Fresh Tea has the highest number of outlets in Victoria (18), followed by New South Wales (8), Queensland (3), and Western Australia (2). This indicates a strong presence in Victoria, with opportunities for expansion in other states.
Competitor analysis reveals market dynamics and customer preferences. Identifying top competitors informs strategic positioning and competitive advantages.
Gotcha Fresh Tea's top competitors based on customer cross-visitation are McDonald's, KFC, and Hungry Jack's Burgers, each with a cross-visitation of 6.90%. Nando's and San Churro follow with 5.17% cross-visitation. This indicates that Gotcha Fresh Tea customers also frequent these fast-food and dessert chains.
Analyzing traffic workload by hour reveals peak times, optimizing staffing and inventory. Understanding traffic patterns boosts operational efficiency.
Gotcha Fresh Tea experiences peak traffic workload between 12:00 PM and 6:00 PM, with the highest activity around 6:00 PM (52.91 traffic workload). Traffic is minimal during the early morning hours. Staffing and inventory should be optimized to accommodate peak demand during afternoon and early evening hours.
Analyzing consumer segments by gender and generation allows for targeted marketing and positioning. Affinity insights inform tailored strategies.
Gotcha Fresh Tea's customer base shows a higher affinity towards women (139 index) and Gen X (171 index). Men are under-indexed (69 index) as well as Gen Y (113 index). Marketing efforts could be tailored to appeal to female and Gen X consumers, while also exploring strategies to attract male and Gen Y customers.