Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Gong Cha performance in the South Korea and how they change over time
See what factors influence Gong Cha performance in the South Korea and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Gong Cha is right in the middle
Sample of brands in the same percentile
An analysis of Gong Cha' competitors in the South Korea
An analysis of Gong Cha' competitors in the South Korea
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Gong Cha in South Korea holds a market performance percentile of 49, indicating a below average/lagging position. This suggests Gong Cha captures less foot traffic compared to competitors. Performance peers in the same percentile range include Chungchosoo, 조가네 갑오징어 융건릉점, Sky Hub Lounge (West T1), WooYukMyeonGwan Gwanghwamun, DOOKUPSAM, and 동녘돈까스.
Identifying competitors helps understand the competitive landscape and benchmark performance.
The top competitors for Gong Cha in South Korea, based on cross-visitation, are Starbucks (18.49%), A Twosome Place (11.76%), Ediya Coffee (5.88%), BHC치킨 (5.88%), and McDonald's (5.88%). This indicates that customers who visit Gong Cha also frequently visit these brands.
Analyzing traffic workload by hours helps optimize staffing and resource allocation.
Gong Cha in South Korea experiences peak traffic workload between 17:00 and 20:00, with the highest workload at 19:00 (53.31%). Traffic is significantly lower during early morning hours, indicating the need for adjusted operational strategies based on time of day.
Understanding consumer segments enables targeted marketing and product development.
Gong Cha's customer base in South Korea shows a high affinity towards women (80%) and men (117%). Among generations, Gen Y (113%) shows a higher affinity, while Gen X (74%) and Gen Z (41%) are under-indexed. This suggests targeted marketing towards Gen Y and strategies to engage Gen X and Z.