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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Fuel Shack performance in the Malaysia and how they change over time
See what factors influence Fuel Shack performance in the Malaysia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Fuel Shack is in the lower 30% of brands
Sample of brands in the same percentile
An analysis of Fuel Shack' competitors in the Malaysia
An analysis of Fuel Shack' competitors in the Malaysia
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Fuel Shack's market performance is in the lower 30th percentile, indicating a below-average market position. This suggests that Fuel Shack captures less foot traffic compared to its competitors. Performance peers in the same percentile range include Montan @ Sunway Velocity, My Daily Chicken Rice 日粮海南鸡饭, D' ATAS Restaurant, Pommes Frites Malaysia, GAO! GAO! Sunsuria, and Cheras 福缽樂火锅店 FuBoLe Hotpot.
Customer satisfaction reflects brand perception and loyalty, directly impacting revenue and long-term sustainability.
Fuel Shack's overall customer satisfaction (CSAT) is 86%, a slight increase of 0.6 percentage points year-over-year. CSAT varies by state: Selangor shows 88% with a decrease of 12.5pp, while Johor and Kuala Lumpur both show 87% with increases of 6.3pp and 1.2pp, respectively. This indicates generally positive customer sentiment, with regional variations requiring attention.
Average check reflects customer spending habits and pricing strategy effectiveness, influencing overall revenue.
Overall average check data is not available. In Kuala Lumpur, the average check is 40.9 MYR, with no growth reported. The average check dynamic data shows a fluctuation from 38.70 MYR in June 2025 to 32.86 MYR in July and August 2025. This suggests a need to analyze factors influencing spending in Kuala Lumpur.
Number of outlets indicates brand reach and market presence, influencing accessibility and brand awareness.
Fuel Shack has a total of 17 outlets across Malaysia. Kuala Lumpur has the highest number of outlets (7), followed by Selangor (6), Sarawak (2), Johor (1), and Pahang (1). This distribution highlights Kuala Lumpur and Selangor as key markets for Fuel Shack, with opportunities for expansion in other states.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and differentiation efforts.
Fuel Shack's top competitors based on cross-visitation are McDonald's (13.33%), KFC (8.89%), Mee Tarik Restoran (6.67%), Nando's (6.67%), and Restoran Tauge Ayam Lou Wong (4.44%). This indicates that customers who visit Fuel Shack also frequently visit these brands, suggesting a need to analyze their offerings and customer base for competitive insights.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience.
Fuel Shack experiences peak traffic workload between 10:00 AM and 9:00 PM, with the highest activity around 4:00 PM. There is minimal to no traffic between midnight and 8:00 AM. This data suggests that Fuel Shack should focus its resources and staffing during peak hours to maximize efficiency and customer satisfaction.
Understanding consumer segments enables targeted marketing, improving engagement and brand resonance.
Fuel Shack's customer base shows a high affinity towards women (85) and men (113). Among generations, Gen Y (151) shows the highest affinity, while Gen X (69) and Gen Z (34) are underrepresented. This suggests that Fuel Shack resonates strongly with Gen Y, while there is an opportunity to increase engagement with Gen X and Gen Z.