Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence FRUITBAE performance in the India and how they change over time
See what factors influence FRUITBAE performance in the India and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
FRUITBAE is ahead of most brands
Sample of brands in the same percentile
An analysis of FRUITBAE' competitors in the India
An analysis of FRUITBAE' competitors in the India
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
FRUITBAE's market performance in India's Cafe & Restaurants industry is at the 68th percentile, indicating an average/above average market standing. This means FRUITBAE is ahead of many competitors in attracting customers. Performance peers in the same percentile range include Audumbar Hotel, Geetham Veg Restaurant, Indian Coffee House, Moti Mahal Delux, Café ice magic and Copper Chimney.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation, crucial for sustainable growth.
FRUITBAE boasts a high overall CSAT of 91%, a 0.8pp increase year-over-year, indicating improved customer happiness. Telangana leads with 97%, followed by Tamil Nadu (94%) and Puducherry (93%). Kerala shows a slight decrease to 86%. The CSAT dynamic data shows fluctuations between 90.10% and 92.74% during the reporting period.
Average check reveals spending per customer, crucial for revenue insights and pricing strategy optimization.
FRUITBAE's overall average check is INR 479.3, a 5.2% increase year-over-year, suggesting customers are spending more. Tamil Nadu has the highest average check at INR 510.6, while Kerala's is INR 427.1. The average check fluctuated between INR 459.63 and INR 495.33 during the reporting period.
Outlet count indicates brand reach and market presence, influencing accessibility and revenue potential.
FRUITBAE has 30 outlets in Kerala, 11 in Tamil Nadu, and 1 each in Puducherry and Telangana. Kerala accounts for the largest share of FRUITBAE's physical presence, indicating a strong regional focus.
Competitor analysis identifies key rivals, informing strategies to gain market share and customer loyalty.
FRUITBAE's top competitors based on cross-visitation are KFC (12.67%), Pizza Hut (4.80%), Dindigul Thalappakatti Restaurant (3.57%), McDonald's (3.32%), and Adyar Ananda Bhavan - A2B (2.83%). This indicates that customers who visit FRUITBAE also frequently visit these brands.
Traffic workload reveals peak hours, enabling efficient staffing and resource allocation for optimal service.
FRUITBAE experiences peak traffic between 4 PM and 8 PM, with the highest workload at 6 PM (65.24%). Traffic is minimal between 1 AM and 9 AM, suggesting a need to optimize staffing and resources based on these peak and off-peak hours.
Understanding consumer segments enables targeted marketing, improving engagement and ROI by tailoring campaigns.
FRUITBAE's customer base shows a higher affinity towards women (128 index) compared to men (87 index). Among generations, Gen Z shows the highest affinity (112 index), followed by Gen Y (103 index) and Gen X (72 index). This suggests that FRUITBAE is more appealing to women and younger generations.