Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Fritto Chicken performance in the Indonesia and how they change over time
See what factors influence Fritto Chicken performance in the Indonesia and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
In Cafés & Restaurants
·May – Jul 25
Fritto Chicken is in the top 2% of brands
Sample of brands in the same percentile
An analysis of Fritto Chicken' competitors in the Indonesia
An analysis of Fritto Chicken' competitors in the Indonesia
Top-5 brands that brand's customers also visit
Cafe & Restaurants
Market performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Fritto Chicken, with a market performance of 98, is a leading brand in Indonesia's Cafe & Restaurants industry. This high percentile indicates a strong market presence. Performance peers like Iga Galabag, Kedai Roti Ibu Saya, RamenChan - Kediri Mall, Cotta Haus Tangerang, Tjemara Noodle Bar - Sagan, and TETRA Coffee & Eatery - Solo share a similar market position.
Customer satisfaction reflects customer loyalty and is crucial for business growth, providing insights into service and product quality.
Fritto Chicken's overall customer satisfaction is at 62%, with a 3.3 percentage point increase year-over-year. This indicates a positive trend in customer perception of the brand. The Sumatra region shows a CSAT of 62%, reflecting regional customer sentiment.
Average check is a measure of how much customers spend per transaction. Tracking this metric helps understand spending habits and revenue trends.
Fritto Chicken's overall average check is 29.4K IDR, a decrease of 20.1% year-over-year. In the Sumatra region, the average check is 29.4K IDR. This data suggests that customers are spending less per transaction than the previous year.
The number of outlets indicates brand reach and expansion, showing market penetration and accessibility to customers.
Fritto Chicken has 19 outlets in the Sumatra region. This indicates a moderate level of market coverage within this area.
Understanding competitors helps refine strategies by identifying market rivals and customer preferences among them.
Fritto Chicken's top competitors based on cross-visitation are KFC (22.22%), Mie Gacoan SM Raja Medan (11.11%), Get Steak And Fried Chicken Tuasan (7.41%), Point Coffee (7.41%), and Ganda Bakery (7.41%). This shows that customers who visit Fritto Chicken also frequent these brands.
Analyzing hourly traffic helps optimize staffing and promotions, ensuring resources align with peak customer activity.
Fritto Chicken experiences peak traffic workload between 17:00 and 21:00, with the highest activity at 19:00. Traffic is minimal between 0:00 and 6:00. Resource allocation should match peak hours.
Analyzing consumer segments helps tailor marketing, ensuring relevance and appeal to key demographics (Gender and Generation).
Fritto Chicken's customer base shows high affinity (over-representation) for Women (116) and Gen Y (130). This indicates that marketing strategies may benefit from focusing on these demographic segments. Men are under-represented with affinity of 87 and Gen Z is slightly over-represented (104).