Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Fritto Chicken performance in the Indonesia and how they change over time
See what factors influence Fritto Chicken performance in the Indonesia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Fritto Chicken' competitors in the Indonesia
An analysis of Fritto Chicken' competitors in the Indonesia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Fritto Chicken is in the lower 24% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Fritto Chicken's market performance is in the lower 24% in Indonesia's Cafe & Restaurants industry, indicating a below average market standing. This means that Fritto Chicken captures less foot traffic compared to its competitors. Performance peers in the same percentile range include Ubud Coffee Roastery, Simbar Joyo Eduwisata Cafe & Resto, NAKAMA CALOSTA, Negiya Express Beef Bowl, SABIN by Seken Living, and Bakmi Tiga Marga - Jakarta Selatan.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Higher CSAT often correlates with increased sales and positive word-of-mouth.
Fritto Chicken's overall customer satisfaction is 65%, a decrease of 8.3 percentage points year-over-year. This indicates a decline in customer happiness. In Sumatra, the CSAT is also 65% with the same decrease. The CSAT trend shows fluctuations, peaking in July 2025 and dropping significantly in August 2025.
Average check reveals how much customers spend per visit. Tracking this KPI helps understand spending habits and optimize pricing strategies to boost revenue.
The average check for Fritto Chicken in Sumatra is 50.5K IDR, with no change compared to the previous year. The average check remained relatively stable from June to August 2025, hovering around 48.21K IDR. The overall average check data is not available.
Number of outlets indicates brand reach and market presence. A larger outlet network can lead to greater brand visibility and accessibility for customers.
Fritto Chicken has 20 outlets in Sumatra. This indicates the brand's physical presence in the region. There is no growth data available, so it is not possible to determine if the number of outlets has changed over time.
Competitor analysis identifies key rivals and their strategies. Understanding competitors helps brands refine their positioning and capture market share effectively.
Fritto Chicken's top competitors, based on customer cross-visitation, are Pizza Hut, Kopi Kenangan, and KFC, each with a cross-visitation rate of 13.04%. This suggests that customers who visit Fritto Chicken also frequently visit these brands. Ayam Penyet Jakarta Cabang Marelan and RM. BPK OLA KISAT have a cross-visitation rate of 8.70%.
Traffic workload by hour reveals peak and off-peak times. This insight helps optimize staffing, promotions, and resource allocation for maximum efficiency.
Fritto Chicken experiences peak traffic between 5 PM and 8 PM, with the highest workload at 7 PM (59.21%). Traffic is minimal during the early morning hours (0 AM to 6 AM). This data helps optimize staffing and promotions during peak hours.
Understanding consumer segments enables targeted marketing. Tailoring strategies to specific demographics maximizes engagement and improves ROI on marketing efforts.
Women are overrepresented among Fritto Chicken's consumers (76% affinity), while men are underrepresented (131% affinity). Gen Y shows a high affinity (126%), while Gen X (84%) and Gen Z (73%) are underrepresented. This suggests targeted marketing towards women and Gen Y may be effective.