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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Freshness Burger performance in the Japan and how they change over time
See what factors influence Freshness Burger performance in the Japan and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Freshness Burger' competitors in the Japan
An analysis of Freshness Burger' competitors in the Japan
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Freshness Burger is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals brand's share of foot traffic, showcasing competitive strength and customer preference in the industry.
Freshness Burger holds a leading position with a market performance percentile of 99 in the Cafe & Restaurants industry in Japan. This indicates Freshness Burger captures a significant portion of customer traffic. Performance peers Tsurutontan, 焼肉ホルモン きょうい, Yakiton Takichi Shibuya branch, Hinotori, Mister Donut, and Yamachan are within a similar percentile range.
Customer satisfaction is crucial for loyalty, positive word-of-mouth, and sustained business growth in the competitive market.
Freshness Burger's overall customer satisfaction is 78%, a 2.2 percentage point increase year-over-year. Kumamoto and Shizuoka Prefectures show 100% satisfaction. Gunma and Kagawa Prefectures experienced a decrease in satisfaction. Aichi Prefecture shows growth in customer satisfaction.
Average check reveals customer spending habits, showing revenue potential and informing pricing and promotional strategies.
The overall average check for Freshness Burger is 1.2K JPY, a 7.1% increase year-over-year. Osaka Prefecture has the highest average check at 1.4K JPY. Chiba, Fukuoka, Hokkaido and Saitama Prefectures have lower average check values.
Competitor analysis identifies key rivals, informing strategies to gain market share and improve customer offerings.
McDonald's (14.49%) and Starbucks (12.16%) are the top competitors to Freshness Burger based on customer cross-visitation. 店 (8.59% and 8.41%) and Doutor (8.05%) are also significant competitors in the Cafe & Restaurants industry.
Understanding consumer segments allows tailored marketing, improving engagement and brand resonance across demographics.
Women (affinity index 84) are overrepresented compared to the average Freshness Burger consumer. Men (affinity index 110) are overrepresented. Gen X (affinity index 135) and Gen Y (affinity index 107) segments are overrepresented, while Gen Z (affinity index 63) is underrepresented.